Gabriel: Waste, 1

Gabriel: Waste, 2

Gabriel: Waste, 3

Visitors to This Open House in Canada Found an Elaborately Staged and Disturbing PSA

It was advertised like an ordinary real-estate open house, at a residence that looked fine on the outside. But when visitors came for a look inside, they got an eerie surprise—a glimpse at how people can be living in poverty even when they have a roof over their heads.

The Salvation Army and Grey Canada were behind the “Open House” stunt, which has a robust online presence, where you can tour the house yourself. The home is representative of a family living in poverty, and contains plaques and visual displays highlighting the struggles of the more than 300,000 Canadians who live under the poverty line.

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Youth Guardian Foundation: Bloody Devils

Youth Guardian Foundation: Monster of Death

AlunaGeorge: The Live Minecraft Concert

Billions: #MakeBillions

see the work at http://www.nowtv.com/promo/makebillions

The social media campaign will be spearheaded by an online game featuring a fake stock market trade with the simple aim to buy as low as you can and sell for the highest profit. With just 15 seconds to play and the market price changing rapidly, players will have to think and react quickly in order to succeed.

Players who manage to make over $1 billion will be entered into a prize draw to win a trip to New York by sharing their score with their Twitter followers. Those who don’t quite hit the $1 billion mark can also tweet their score to be entered into a prize draw to win a NOW TV Entertainment Month Pass.

Kona: FOMO

Kona: Itself

Kona: Little Friday

Play-Doh: The seventh day

Play-Doh: The sixth day

Play-Doh: The fifth day

Play-Doh: The fourth day

Play-Doh: The third day

Play-Doh: The second day

Play-Doh: The first day

Chaos Compressor Club: Dress

Chaos Compressor Club: Playboy