Santa Casa de Misericórdia de São Paulo: Chocolate

Obesity kills more people than traffic accidents.
Prevent it by exercising often.

Advertising Agency: Y&R, São Paulo, Brazil
Chief Creative Officer / Creative Director: Rui Branquinho
Art Directors: José Neto, Rodrigo Moraes
Copywriter: Bruno Souto
Illustrator: Boreal Imagem
Published: April 2015

Turkish Airlines: Turkish Airlines presents Startup Class

Advertising Agency: eFabrika, Istanbul, Turkey

Moleskine: Batman Limited Edition

Director / Writer: Edson Oda
Story by: Edson Oda, Edward Kim, Ivan Bordas, Brian Vincent Rhodes
Producer: Ivan Bordas
Executive Producer: Heika Burnison
Henchman: Ivan Bordas
Henchman Voice: Paulo Vasilescu
Cinematographers: Auden Bui, Anthony Rettenmaier
Production Designer: Silvia Lasmar
Illustrator: Christian Gossett
Storyboard Artist: Brian Vincent Rhodes.
Batman Drawings: replicated by Silvia Lasmar
Editor: David Donato
Sound Production: ZEEG2
Music Supervisor: Gabriel Carrera
Sound Designer: Thiago Brancalliao
Music: Cezar Elbert / Davide de Merra
Casting: Leonardo Vieira
Associate Producer: James Kwon Lee
Costume Designer: Silvia Lasmar
1st AC: Briana Del Giorno
Key Grip: Fernando Caballero
Gaffer: Sean Hunt
Still Photography: Jean Paulo Lasmar
Production company: Number 7 Films

Daily Breeze Celebrates Its Surprise Pulitzer

The Torrance, Calif., newspaper, with a circulation of about 65,000, won the prize for local reporting for a series on corruption in a small school district.



TV Sports: Timing and Publicity Are Right as Pete Rose Looks to Shake Stigma

Fox Sports announced its hiring of Rose as a studio analyst on Saturday, a move that a Fox Sports executive producer acknowledged the network should have explored years ago.



Zing! 10 – O que Transparent Ensina (Parte 2)

ZING_cover_10pt02

A primeira temporada de Zing! chega ao fim! Maron e Luciana se debruçam sobre o poder de um seriado como Transparent de iluminar uma questão que a maioria das pessoas desconhece. Ouça e dê sua opinião! Zing! é um podcast que discute cultura pop a sério. São conversas profundas sobre assuntos aparentemente banais. Download | […]

> LEIA MAIS: Zing! 10 – O que Transparent Ensina (Parte 2)

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In Missoula, Anxiety Over Book About Campus Assaults

“Missoula” offers a searing view into campus sexual assaults, some by football players from the University of Montana’s beloved Grizzlies, and how victims were treated by the local justice system.



Dr. Oz to Respond on Show to Criticism by Physicians

Dr. Mehmet Oz will question the credibility of critics who sought to have him removed from his position at Columbia in a segment on his show on Thursday, a spokesman for the show said.



Moneta Anti-stick pan: Ski

Advertising Agency: Y&R, Rome, Italy
Executive Creative Director: Vicky Gitto
Creative Director / Copywriter: Mariano Lombardi
Art Director: Corrado Frontoni
Photography: Kokeshi – Farm
Published: April 2015

Moneta Anti-stick pan: Slide

Advertising Agency: Y&R, Rome, Italy
Executive Creative Director: Vicky Gitto
Creative Director / Copywriter: Mariano Lombardi
Art Director: Corrado Frontoni
Photography: Kokeshi – Farm
Published: April 2015

Banesco: Love

Advertising Agency: La Cocina Publicidad, Caracas, Venezuela
Creative Directors: Florencio Ros, Gina Strusi
Copywriter: Florencio Ros
Production Company: Factor RH
Director: Hernan Jabes
DP: Daniel García
Published: April 2015

Trolli Sour Brite Crawler Minis: Dissection

Advertising Agency: Periscope, Minneapolis, USA
Creative Director: Rob Peichel
Copywriter: John Sullivan
Art Directors: Justin Davis, Jen Neis
Agency Producer: Kelly Farley
Production Company: Central Films North
Director: Rodrigo Garcia Saiz
DP: Beto Casillas
EP/Producer: John Barreiro
Post Production: Whitehouse
Editor: Brian Gannon
Assistant Editor: Frank Sigwarth
Post Producer: Caitlin Morris
Executive Post Producer: Kristin Banstetter
Colorists: Wes Waldron, Rob Winfield
VFX: Zoic Studios
VFX Executive Creative Director: Chris Jones
VFX Supervisor: Ryan McDougal
VFX Art Director: Nadar Husseini
VFX Producer: Nicolas Vassil
VFX EP: Matt Thunell
VFX Head of Production: Ian Unterreiner
Music Company: Echo Boys
Music Producer: Sara Davidson
Composers: Tom Lecher, Alex Berglund
Mixer: Chris Bartles

Trolli Sour Brite Crawler Minis: Feed your sour tooth

Advertising Agency: Periscope, Minneapolis, USA
Creative Director: Rob Peichel
Copywriter: John Sullivan
Art Directors: Justin Davis, Jen Neis
Agency Producer: Kelly Farley
Production Company: Central Films North
Director: Rodrigo Garcia Saiz
DP: Beto Casillas
EP/Producer: John Barreiro
Post Production: Whitehouse
Editor: Brian Gannon
Assistant Editor: Frank Sigwarth
Post Producer: Caitlin Morris
Executive Post Producer: Kristin Banstetter
Colorists: Wes Waldron, Rob Winfield
VFX: Zoic Studios
VFX Executive Creative Director: Chris Jones
VFX Supervisor: Ryan McDougal
VFX Art Director: Nadar Husseini
VFX Producer: Nicolas Vassil
VFX EP: Matt Thunell
VFX Head of Production: Ian Unterreiner
Music Company: Echo Boys
Music Producer: Sara Davidson
Composers: Tom Lecher, Alex Berglund
Mixer: Chris Bartles

Primabela: Not yet

Advertising Agency: Tribu DDB, Costa Rica
Chief Creative Officer: Ricardo Mendoza
Creative Directors: Zunga Reales, Cristian Agüero, Josafat Padilla, Felipe Aguilar, José Pablo Huertas, Eugenio Desanti
Art Director: Cristian Agüero
Copywriter: René Pino
Designers: Eduardo Hernández, Carlos Soto
Photographer: Johnny González
Additional credits: Bunker Animation Studio, Fusión Digital, Federico Basagoitia
Published: March 2015

Walmart: Healthy Shopping Cart

Advertising Agency: Tribu DDB, Costa Rica
Chief Creative Officer: Ricardo Mendoza
Creative Directors: Felipe Aguilar, Josafat Padilla
General Account Manager: Alejandro Boccaletti
Account Director: Verónica Curling
Photographer: Ricardo Quirós
Additional credits: Full Fierros, Fusión Digital, José Pablo Huertas, Alonso Cortés, Federico Basagoitia
Published: March 2015

Field Guide: Part 4 Onymous vs Anonymous

From Adbusters #118:

  • Encryption: To put into coded form.
  • Cryptography: the science or study of the techniques of secret writing, especially code and cipher systems, methods, and the like.
  • Crypto-War: The conflicts arising from the US Government + FVEY’s attempts to limit the public’s access to cryptography.
  • FVEY: The Anglosphere intelligence alliance comprising the US, UK, Canada, Australia and New Zealand.

If you’re reading this field guide, which you are, then you’re likely aware that the NSA and its partners have been operating a global surveillance apparatus to spy on American citizens, foreign nationals, various political leaders and pretty much anybody they can bug, tap or hack. But what you may not realize is that these recent revelations are just another chapter in a long, protracted struggle for the control of cryptography.

The primary point of contention is whether or not the government should have back door access to private information so that it may more effectively pursue criminals and terrorists for the stated but altogether murky purpose of security. Governments, in this case specifically FVEY governments, believe they should have unlimited access. But the majority of FVEY citizens disagree. And therein lies the rub.

The most recent skirmish in what has for the last few decades been dubbed “The Crypto-Wars” was Operation Onymous, wherein international law enforcement agents raided high-profile Tor sites such as The Silk Road, Cloud Nine, Doxbin and Pink Meth, seizing assets and making real world arrests.

Flanking from the other side of the siege is anyone who believes in the public’s legal right to encryption, whose interests are most often represented by the actions of hackers, activists and tech firms. Though the latter is a slippery ally at best the best of times, and have been known to turn states and favor profits over ideals.

— Douglas Haddow. Part 3 of Field Guide to Virtual Warfare from Adbusters Issue #118.

Source

Field Guide Part 5: Robocops

From Adbusters #118:

The Internet of things (IoT), often referred to as the “so-called Internet of things,” is a concept that describes an expanding network of devices that are connected to the Internet. The term is often used in reference to the near future, where connectivity will no longer be limited to computers, smartphones and other traditional devices, but will also include everyday objects like dishwashers, televisions, watches and so forth.

In addition to WiFi-enabled toothbrushes that keep track of your hygiene patterns, the IoT is also giving way to the development of brave new objects that we never knew we wanted or needed, such as security enforcement rent-a-droids.

The K5 Beta, designed and manufactured by Knightscope, is one such droid currently patrolling a series of undisclosed locations in and around Silicon Valley. Billed as as an “autonomous data machine,” the K-5 is able to see, hear, feel and smell potential crime or terror threats as they happen and is marketed as a cost-effective alternative to costly meat-and-bone security guards.

Striking the image of a Jonathan Ive-designed Dalek, the five-foot, 300 pound K5 has been described as “cute” and “non-confrontational” by Knightscope, which stresses that current models are unarmed and are intended to serve primarily as a preventative presence that will deter undesirable activity in the areas it patrols.

K-5 features include:

  • 4 microphones
  • 4 high-definition cameras
  • license plate detector
  • temperature sensor
  • air pressure sensor
  • carbon dioxide sensor
  • 24hr battery charge

Note: If disturbed physically, the K5 will emit an intensely ominous BEEPING sound, which will gradually increase in volume while any threat exists or until the source of the disturbance is apprehended by authorities.

— Douglas Haddow. Part 3 of Field Guide to Virtual Warfare from Adbusters Issue #118.

Source

We Hear: Royal Caribbean Review Down to Three

The world’s biggest cruise lines are in agency review mode.

Two weeks ago, Norwegian (former AOR Martin) announced that it would follow Royal Caribbean in launching a review of its creative and media business.

The reviews have something in common: in both cases, the incumbent AOR will not be participating. (JWT does reportedly plan to maintain some role on the account, which has been spread across offices on multiple continents.)

The Norwegian pitch just started, but Royal Caribbean already resolved its UK review by choosing TBWALondon. Now we hear that the company is very close to picking a winner from the three remaining candidates for stateside creative work.

The nameless agencies still standing:

  • This shop may seem to hold a significant advantage due to the fact that its creative leader worked on the business at another agency on a different coast a decade ago. (Current Royal president/COO Adam Goldstein worked on the client’s international business at the time, so he might favor going with a familiar party.)
  • The second agency has been interested in the cruise space for some time: it was one of the finalists in the review that saw Norwegian go from GSD&M to Martin in 2011. While it has not had a cruise line on its client roster in the past, it does have experience creating emotional campaigns for travel brands in case Royal Caribbean wants to imitate Carnival’s Super Bowl work by BBDO.
  • The company’s third and perhaps most risky option is an agency that has set itself apart by specializing in self-referential, digitally-powered ads that make fun of advertising itself. The agency also knows its way around celebrity spokespeople, though edgy/famous doesn’t seem like the most obvious direction for such a client to take…

Ronald McDonald House BC / 2015 RMH BC Ski Challenge: Spa

Advertising Agency: Cossette, Vancouver, Canada
Executive Creative Director: Michael Milardo
Associate Creative Director: Chris Zawada
Art Director: George Lin
Copywriter: Cameron Spires
Retouching: Liquid 3D
Agency Producer: Chris Townsend
Director of Brand Services: Anne Buch
Brand Director: Melissa Guillergan
Account Coordinator: Rheanne Sleiman
Published: March 2015

Ronald McDonald House BC / 2015 RMH BC Ski Challenge: Party

Advertising Agency: Cossette, Vancouver, Canada
Executive Creative Director: Michael Milardo
Associate Creative Director: Chris Zawada
Art Director: George Lin
Copywriter: Cameron Spires
Retouching: Liquid 3D
Agency Producer: Chris Townsend
Director of Brand Services: Anne Buch
Brand Director: Melissa Guillergan
Account Coordinator: Rheanne Sleiman
Published: March 2015