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If Anheuser-Busch InBev’s beers were children, then Michelob Ultra would be the kid that does everything right, only to be overshadowed by his erratic bigger brothers. While the brewer has put the spotlight on Bud and Bud Light, Ultra has outperformed them both, growing sales and market share while getting a lot less ad support.

But in the coming months, Ultra is finally about to get some love as A-B InBev makes it one of its big bets for 2015. The so-called “Superior Light Beer” will get an especially strong push in April, and overall media spending for the year will be at the highest levels in the history of the 13-year-old brand, said Edison Yu, the brewer’s U.S. VP for value and premium lights.

Ultra drinkers “love the brand” and “are drinking more of it,” said Mr. Yu, who declined to detail precise spending plans. “So our goal is really to bring new consumers into the franchise to accelerate our growth.”

Continue reading at AdAge.com

Alors la sortie de Stars Wars VII The Force Awakens est attendue pour cette année, le plasticien et cinéaste Rä di Martino a capturé une série de photos des décors abandonnés de la maison de Luke Skywalker du premier film « Star Wars – A New Hope », à la fois belles et étranges.

En janvier dernier, L’artiste Glenn Kaino a exposé son oeuvre « A Shout Within a Storm » à la galerie Honor Fraser à Los Angeles. Cette installation mobile est composée de plus de 100 flèches de cuivre pointant sur une cible invisible. Chaque flèche est tributaire d’une autre et l’ensemble compose une illusion fascinante comme si les flèches étaient lancées en l’air.

(TrendHunter.com) The Missguided Desert Wanderer lookbook highlights the retailer’s latest range of festival fashions. The rocker-themed catalog follows models as they take a road trip across America and…

Cyrille de Vignemont, un photographe, plasticien et réalisateur français, livre des clichés troublants qui jouent sur le rapport sensoriel avec les choses. Une lumière délicate et solaire, une puissance animale donnée aux corps et des motifs abstraits qui font appel à l’imaginaire et au mouvement.

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Extensions are small software programs that can modify and enhance the functionality of the Chrome browser. They aid you manifest and customize your own feed according to your prerequisites and make surfing easier and superior.??With acquisitive e-commerce sites clutching the whole community similar to more of western ethos & philosophy and considerable alteration in people’s preference and life style, there has been a phenomenal revolution in marketing world flipshope.com is one of the most advanced extensions on Google Chrome designed basically for shopping and a lot of other commitments. It has been developed exclusively to give propositions to customers and ensure to have a sustainable and effective long lasting marketing experience.

With a distinctive high rating of 4.84 out of 5, It is a user friendly and operates faster without of any loading effect because of being a low memory extensive structure.? Here is the link for the extension.

Alongside this, there are a lot of extra features which makes it an idiosyncratic and exceptional extension. These are as follow :

-Programmed Annexation: With its more advanced features incorporated, it has diminished the time lapse that was an important parameter for buying a limited time stock item (launched first time for Yureka). It let people to add items to the cart even when they are not tangibly present by automatically generating a code and therefore ensuring that they do not miss the deal.

– Vast Networking & Incredible offers: You get to buy and sell gift voucher tab which is a distinctive feature. On the other hand, it also provides you a lot of propositions & agreements by other people through a vast network of communities which is quite amazing.

– Exciting Coupons: flipshope.com provides you a lot of stimulating and mind boggling opportunities that is definitely going let you enjoy the deal.

– Price-Time graph: This is one of the distinctive features that effectively displays the variation of the price of a commodity with period of time. It gives an upper edge to the customer to decide the perfect time for buying items on e-commerce sites.

– Cashback Opportunities: Once you are organized with the flipshope.com extension installed on your laptop, you will receive a lot of cashback offers after buying any of the items from e-commerce sites after a certain period of time.

It comes with a more effective solution to eradicate the existing problem and have figured out a new way to let people enjoy the shopping deals even when they are running out of the time. This way it’s going to be a totally new experience for the users and definitely a must acquisitive property for customers.

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