The return of Celebrity Big Brother (CBB) on 7 January has held strong and delivered its best set of figures for Channel 5 at this stage of the schedule, according to the latest overnight figures.
It’s high time that marketers began to show some scepticism towards neuroscience, argues Jim Powell, managing director of new business consultancy Teeming.
PepsiCo owned porridge brand Quaker Oats has partnered with Carol Vorderman in a joint campaign with charity Magic Breakfast.
Haris Jusovic est un graphiste qui imagine des sculptures hybrides composées d’objets du quotidien. Dans cette série, il a réalisé toute une série d’escarpins et de fauteuils en utilisant un oiseau, un téléphone ou encore un verre à vin. Un travail créatif à découvrir en images dans la galerie.
Já tem um tempinho que a seguradora Thai tem dominado com maestria a arte de emocionar pessoas ao redor do mundo, tentando nos convencer a darmos a devida atenção ao que realmente importa. Essa pegada mais humana parece ter inspirado uma outra seguradora, a sul-africana Dial Direct, que tem se destacado pelo mesmo motivo com The Notebook.
O filme criado pela agência Joe Public segue os passos de um garotinho que resolve ajudar a mãe nas incontáveis tarefas domésticas, anotando tudo em um caderno. Seu objetivo? Ajudá-la a ganhar tempo para o que realmente importa.
Não se surpreenda se uma pequena cebola-ninja passar por você.
Post originalmente publicado no Brainstorm #9
Twitter | Facebook | Contato | Anuncie
Three’s parent company, Hutchison Whampoa, is reportedly preparing to scoop up O2 after the mobile network was rejected by BT.
Le photographe roumain Hajdu Tamas délivre une série de photographies à la fois poignante et amusante. L’artiste met totalement à nu son pays en capturant des scènes de vies quotidiennes extraordinaires, pleines d’excentricité et d’humour. A découvrir.
Todos os anos, algumas das principais marcas dos Estados Unidos investem milhões de dólares em grandes produções que serão exibidas em um dos espaços publicitários mais caros do mundo, o Super Bowl. Todos os anos, o jornal USA Today realiza uma votação popular para eleger os (nem sempre) melhores comerciais, raramente reconhecendo o esforço criativo das agências e frustrando as expectativas do mercado.
Este ano, há grandes chances de que muitos criativos finalmente conquistem o tão desejado reconhecimento com o Clio Creative Bowl, novo prêmio do Clio Awards destinado ao melhor comercial do Super Bowl. A grande diferença é que a votação contará com um júri especializado, liderado por Rob Reilly, presidente global de criação da McCann.
“Pela primeira vez, o melhor comercial do grande jogo não será decidido por qualquer um sofá e um controle remoto”, diz o texto de apresentação da premiação. O problema é que o “qualquer um” também é conhecido como consumidor final, aquele que realmente interessa – mais isso é outra história.
O vencedor do Super Clio será anunciado no dia 2 de fevereiro, um dia depois da final da NFL. Para acompanhar as novidades desta iniciativa, vale acessar o hotsite do prêmio.
Post originalmente publicado no Brainstorm #9
Twitter | Facebook | Contato | Anuncie
Muller has promoted UK marketing and R&D director Michael Inpong to the post of global chief marketing officer.
As Tesco prepares to move its ad account to Bartle Bogle Hegarty, Campaign takes a look at some of the best ads created by Wieden & Kennedy for the supermarket.
Gruppo Campari has approached agencies for a global campaign to expand their calendar, which it has produced since 1900, into a multinational campaign.
Mattia Mognetti a récemment fait parler de lui avec ses photographies d’édifices religieux. Cette fois-ci, il revient avec une série plus futuriste bien que toujours en noir et blanc, où des structures architecturales, semblables à des vaisseaux spatiaux semblent graviter dans le néant. À découvrir en images.
Uber chief executive Travis Kalanick has said he wants to create 50,000 jobs across Europe and forge a “new partnership” with European cities as the firm targets ambitious growth in 2015.
W Magazine a commissionné le photographe Tim Walker et le styliste Jacob K afin d’immortaliser les acteurs qui ont marqué 2014 et qui marqueront certainement 2015. Le photographe s’est inspiré de David Hockney, de l’esthétique et du Los Angeles des années 70 ainsi que de Fellini. Des portraits pleins de bizarreries montrant des visages hollywoodiens connus d’hier et de demain, pour les personnages qu’ils ont incarnés et incarneront.
Bradley Cooper in American Sniper.
Carmen Ejogo in Selma.
Edward Norton in Birdman.
Elle and Dakota Fanning in Low Down and Night Moves.
Emma Stone in Birdman.
Ethan Hawke in Boyhood.
Imogen Poots in Jimi: All Is by My Side.
Jack O’ Connell in Unbroken.
Jessica Chastain in A Most Violent Year and Interstellar.
JK Simmons in Whiplash.
Julianne Moore in Still Alice.
Keira Knightley in The Imitation Game.
Keira Knightley and Benedict Cumberbatch in The Imitation Game.
Keira Knightley.
Meryl Streep and Emily Blunt in Into the Woods.
Michael Keaton in Birdman.
Miles Teller in Whiplash.
Oscar Isaac in A Most Violent Year.
Reese Witherspoon in Wild.
Scarlett Johansson in Under the Skin.
Shailene Woodley in The Fault in Our Stars.
Amy Adams in Big Eyes.
Bill Hader in The Skeleton Twins.
Chadwick Boseman in Get On Up.
Dan Stevens in The Guest and A Walk Among the Tombstones.
David Oyelowo in Selma.
Eddie Redmayne in The Theory of Everything.
Jenny Slate in Obvious Child.
Katherine Waterston in Inherent Vice.
Mark Ruffalo in Foxcatcher.
Ralph Fiennes in The Grand Budapest Hotel.
Sienna Miller in American Sniper.
Steve Carell in Foxcatcher.
Timothy Spall in Mr Turner.
Tommy Lee Jones in The Homesman.
Benedict Cumberbatch in The Imitation Game.
Marion Cotillard in Two Days One Night, illustration by Don Bachardy.
Mark Ruffalo in Foxcatcher, illustration by Don Bachardy.
Tilda Swinton in Snowpiercer, illustration by Don Bachardy.
La start-up Blocks Wearable a introduit un système de plate-forme ouverte, permettant à une smartwatch d’être personnalisable presque à l’infini. L’appareil sortira avec une configuration d’affichage e-ink ou LCD et a été conçu pour être modifié en optimisant ses performances avec différents modules remplaçables tels que des caméras, des batteries, des commandes gestuelles, des scanners d’empreintes digitales ou un GPS.
(TrendHunter.com) These contemporary treehouses range from secluded forest retreats to modern resorts that aim to connect travelers with nature. Standouts from this list include the Tree-Top Hotel, a modern and mirror-…
Coca-Cola is experiencing falling sales, up to 1,800 job cuts and even its own CEO is a vocal critic of its marketing. But with 2015 bringing Marcos de Quinto as its new global CMO, can the soft drinks giant turn around its fortunes?
(TrendHunter.com) These Male Model Scene features include men’s fashion editorials that explore elegant and edgy styling. The web platform curates the latest in men’s fashion content but has also gained…
(TrendHunter.com) Artist Huntz Liu creates paper art sculptures that are reminiscent of stained glass windows or organic minerals. When examined from afar, the sculptures appear two-dimensional but reveal a great…
Fox News issued a correction on supposed “no-go zones” in Europe off limits to non-Muslims after stirring a wave of outrage and derision.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
