Yatra.com by McCann

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Advertising Agency: McCann Erickson, India
Chief Creative Officer: Prasoon Joshi
Executive Creative Directors: Raylin Valles, Akshay Kapnadak
Creative Director: Anshumani Khanna
Art Directors: Harshada Shinde, Soumen Nath
Copywriters: Anushree Chaitanya, Anshumani Khanna
Illustrator: Antoni Tudisco

egypt

spain

 

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Pita Pit "Gym" (2015) :30 (Canada)

Pita Pit has your resolution solution. Healthy eating begins with food. Not at the gym. Living in L.A. I can empathize with this one.

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Demrockritic: Rock by Independent

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Art Director / Copywriter: Soumil Nigam

long_live_

rock_paper_scissors

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Budget Direct – Captain Risky's Ski Jump Driving – (2014) :60 (Australia)

Budget Direct - Captain Risky's Ski Jump Driving - (2014) :60 (Australia)

Captain Risky doesn’t just drive a car. He flies a car. Captain Risky jumps, hops, flies, stunts, breaks, crashes and fails harder than anyone. Captain Risky is Evel Knievel’s failed copycat.

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Harman Kardon by McCann Erickson

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Advertising Agency: McCann Erickson, India
Chief Creative Officer: Prasoon Joshi
Executive Creative Directors: Raylin Valles, Akshay Kapnadak, Rahul Mathew
Creative Director / Copywriter: Anshumani Khanna
Art Directors: Raylin Valles, Soumen Nath
Photographer: Amol Jadhav
Retouchers: Nitin Sawant, Sandeep Poyekar

cheerleaders_

dog_3

 

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1-800-Contacts "Plank" (2015) :30 (USA)

1-800-CONTACTS brings the absurd to tell you that they deliver contacts right to you, so you never have to run out of them again. On a plus note, this might be the most understated impression of a pirate I’ve ever heard. See, people? Less is more.

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No Smoking Spec Work by Independent

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desicreative – Indian Advertising Creative Blog and Community (beta 1.4)

With every smoke we just inch closer to death. Affecting the heart, lungs, eyes, skin, reproductive organs…the list goes endless. Cowards die many a times before their death and smokers die before time they are meant to.

We have tried to communicate this idea by juxtaposing a telescope (which is simply known to bring the distant sky close to us) with a cigarette.
Art Director: Sanjay Mitra
Senior Copy writer: Sourya Bhattacharjee

 

 

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A modest proposal for musicians

Another day, another musician fed up with the royalty statements thanks to Spotify. The above post comes from Paradise, whom you can see, made 3 cents for just a little under 1,000 plays of their songs. But rather than point this problem out again and again, I have decided to instead come up with a solution.

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Holi Spec Work by Wex Inc, Kolkata

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Advertising Agency: Wex Inc Advertising Pvt. Ltd.
Creative Director: Suman Das
Art Director: Ayan Chakraborty
Copywriter: Suman Das
Designer: Sandip Basu Mullick

 

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Gumi/Brave Frontier "One on One" (2015) :30 (USA)

Brave Frontier is a mobile game I’ve never heard of but apparently you can play it with friends.

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Godrej Security Solutions by JWT

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Advertising Agency: JWT, Gurgaon, India
Creative Director: Amit Shankar
Art Director / Copywriter / Illustrator: Nishit Shankar

necklace

 

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Audi Verba wants you to update your nav system

‘Cause breadcrumbs won’t work, yo. Update your Audi Navigation system.

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Truck Art Calendar from Wex Inc. Advertising, Kolkata

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desicreative – Indian Advertising Creative Blog and Community (beta 1.4)

Every year our team conceptualizes and designs calendars for our clients. This year, we planned to take a CSR initiative connecting the brand OTS Limited, it is a transport company based in Orissa.

The truck back slogans on road are often funny but we hardly give a thought on how can that space be used. A team effort in coming up with slogans with reference to social issues.
Advertised Brand: OTS Limited
Advertising Agency: Wex Inc Advertising Pvt. Ltd.
Creative Director: Suman Das
Art Director: Ayan Chakraborty
Copywriter: Suman Das, Sarita Ganeriwala Vidushi Khandelwal, Somrweeta Mukherjee
Visualizer: Sanjay Mohanta
Designer: Sandip Basu Mullick
Account Executive: Sumit Sinha


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Do?adan "Payback Time" (2015) 1:45 (Turkey)

When it’s winter and Mr. Disease enters the room, the sickness is all but guaranteed to begin. That is, unless you drink Do?adan tea. And then it’s payback time.

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AAA – Hotel "Aaa" – (2015) :15 (USA)

After a long trip to what I presume is Hawaii, the husband can’t wait to throw himself onto the fluffy hotel bed and does so with gusto. “Aaaaaaaaaaaaa” he exclaims. You know the punchline by now.
This is a reminder, you can do your vacation planning with triple A.

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AAA – Engine Failure "Aaa" – (2015) :15 (USA)

Rapping along to their favourite song, dad and daughter experience a sudden engine failure. “Aaaaaaa” dad screams. Love it when the daughter tells hime “It’s pronounced triple A” with that glare, and dad looks like he’s thinking he created a monster.

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AAA – Visitor "it's pronounced triple A" (2015) :30 (USA)

Bringing home a date, this dude is likely hoping to get lucky judging by how much the couple are touching each other at the door, but once inside they’re greeted with disaster.

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Everslim "Case Study" (2015) 1:00 (Tunisia)

Here’s one way to sell a mobile on the thinness. Add an insert showing the thin side view to a magazine.

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Adidas – Superstar / 1969 – (2015) :60 (USA)

Adidas - Superstar / 1969 - (2015) :60 (USA)

This year adidas Originals sets out to question what it means to be a superstar, beginning with this film featuring Pharrell Williams, Rita Ora, Damian Lillard and David Beckham who must be in every ad ever, I mean lord does he do anything else?

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Meat and Livestock Association "BBQ" (2015) 1:40 (Australia)

Normally we don’t regurgitate press releases but since I’m unfamiliar with Australia, especially cricket, I will be cribbing from it.

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