The cartoon depiction of Muhammad on Charlie Hebdo’s new cover has presented another editorial judgment to news media about whether to republish it.
A former “Today” regular, Ms Curry is leaving her full-time job with NBC News to help start a new media company, initially funded by NBCUniversal.
(TrendHunter.com) Designed by Alessia Iozzia, WonderPix is an e-commerce box packaging system that brings a sensory, tactile experience to online shopping. Developed for a low-cost clothing brand, the boxes have…
(TrendHunter.com) To encourage kids to play and become more mindful of the effect wasteful packaging has on the environment, Varvara Komarova developed this fun snack packaging concept. Named, ‘BOOMASH,’…
Y&R California has named Ronny Northrop its new chief creative officer.
The San Francisco office of the WPP network is the latest Y&R shop to make creative executive changes at the top in the last week. Earlier this week, Y&R’s New York office named Leslie Sims chief creative officer, and last week, the agency confirmed that Bill Cimino was leaving his post as the top creative in the Chicago office. Rather than being replaced by one chief creative, Mr. Cimino is being replaced by co-executive creative directors Pam Mufson and Jeremy Smallwood.
Mr. Northrop, who will oversee all creative at the 40-person office, replaces Mimi Cook, who is leaving to pursue other interests, according to the agency. Mr. Northrop has been an executive creative director at Y&R California since the fall, when he was promoted after joining Y&R a year ago as a freelance creative.
(TrendHunter.com) A lot of the CES 2015 computer products unsurprisingly had to do with display, with computer users of all kinds—from hardcore gaming enthusiasts to business users—increasingly particular…
Havas North America has hired Tom Goodwin, agency veteran and opinionator, as its SVP of strategy and innovation.
UK native Goodwin joins the Havas organization from The Tomorrow Group or Tomorrow Innovation, at which he served as founder and director, but his agency history is extensive: before launching his own operation, he spent more than a year at IPG’s Media Lab as a director of partner development, where his team used “the Internet of things to spark incredible brand experiences.”
Goodwin’s earlier career includes stints at both advertising and PR agencies. Prior to joining IPG, he was director of growth and innovation at New York’s DeVries PR, but earlier roles focused on the accounts side: he led business development for Huge Los Angeles from 2010 to 2011 and held multiple positions within the Lowe and TBWA organizations after transitioning into the agency world from a career in corporate accounts with GlaxoSmithKline.
The release tells us that Goodwin “invented the pull to refresh mobile ad unit” and helped create “the Western world’s first QR code-based campaign.” He has also been writing about the ad industry for some time: recent editorial work includes this MediaPost piece on the slippery slope of measurement, this AdAge essay on the barely-noticeable “thin-ternet” of the future, and a Guardian post arguing for the elimination of agency silos in the name of increased ambition and creativity.
The first thought leadership work from Havas’ new strategy/innovation SVP is “Eight Trends for 2015,” a slideshow featuring conclusions drawn from the recent CES show in Las Vegas. At risk of spoiling the presentation, key takeaways include cars that double as living rooms and wearables for kids.
In his new role, Goodwin will work alongside Chief Strategy and Development Officer Greg James in Havas’ New York office.
Luke Choice est un artiste digital dont nous avons découvert les multiples influences et talents. Rendus 3D, illustrations, typographies, l’artiste joue avec les textures et les couleurs pour nous offrir des visuels gourmands et décalés. À découvrir à travers une sélection dans la galerie.
Virgin Atlantic is hiring Figliulo & Partners as its North American creative agency of record, with a brief to build the brand and introduce the “Let it Fly” global campaign to the airline’s second biggest market.
The search for an agency to handle the $10 million to $15 million business began in September, through agency intelligence provider Creativebrief.com. Simon Bradley, Virgin Atlantic VP Marketing North America, saw pitches from a number of agencies, but incumbent Y&R New York did not repitch.
Mr. Bradley said, “We’ve been in the U.S. as long as we’ve been in the U.K., but typically here we’ve been seen as a more boutique airline brand. In the last 12 months, with our Delta partnership [Delta bought a 49% stake in Virgin Atlantic a year ago], we’ve been able to bring the Virgin Atlantic brand to a larger audience through frequent flyer [programs], corporate contracts and marketing. It’s given us a shot in the arm and extended our reach.”
(TrendHunter.com) The latest lookbook for South Beach Swimwear, featuring models Maddy Johnson and Tabitha Grayson, is what a bowler might refer to as “strike.” Indeed, these girls are true knock-outs!…
(TrendHunter.com) Different people will have different methods and perspectives surrounding the preparation of food. These quirky occupational cooking instruments present a few specialized setups for creating a meal…
(TrendHunter.com) When it comes to some of the most interesting Internet of Things CES 2015 devices, there was a huge focus on connecting rather ordinary, everyday objects to one another. Moving beyond watches that…
General Motors will sit out the Super Bowl, the company confirmed.
Last year the automaker aired two 30-second ads in the Big Game supporting its Chevrolet brand, but all its makes will be absent from the ad lineup during Super Bowl XLIX. GM will, however, have some presence in the game — Chevy will present the Most Valuable Player with a Chevrolet Colorado, a spokeswoman said.
GM made some noise last year by getting back on the Super Bowl ad gridiron. In 2013, it sidelined its brands from the game after Joel Ewanick, then-global chief marketing officer of General Motors, said the company couldn’t justify the expense of advertising in the Super Bowl.
Dans le cadre d’une campagne pour la marque Land Rover, le photographe Julian Calverley a passé quelques jours sur les îles Féroé et en a immortalisé les plus beaux instants à l’aide d’un Iphone. Avec des panoramas aussi époustouflants qu’emplis de mystère, le photographe décrit son voyage comme unique et incomparable aux pays qu’il avait pu visiter auparavant. À découvrir.
ESPN’s College Football Playoff National Championship broke records Monday night, scoring the largest audience in cable history.
More than 33 million viewers tuned in to witness Ohio State’s 42-20 victory over Oregon, with the game generating an 18.2 rating.
That’s up 31% from the 2014 BCS National Championship between Auburn and Florida State, which averaged 25.6 million viewers and a 14.4 rating.
(TrendHunter.com) While there are a lot of gadgets that wow consumers at the Consumer Electronics Show each year, ultimately the best CES 2015 home innovations are the ones that people will want to start using in…
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L’artiste calligraphe russe Pokras Lampas en collaboration avec Nike Russie pendant la Fashion Week Vogue de Moscou réalise une performance de calligraphie live de trois heures pour l’histoire de la Air Force 1, en utilisant différents types de pinceaux et des marqueurs.
Audrey Cooper was named editor-in-chief of the San Francisco Chronicle on Tuesday, making her the first woman to hold this role in the paper’s 150-year history. At 37, she is also believed to be the youngest woman to ever run a major U.S. paper, according to the Chronicle.
She succeeds Ward Bushee, who retired in 2013. Ms. Cooper had been acting editor-in-chief, though her title was managing editor. The appointment is effective immediately.
Female editors-in-chief are something of a rarity at the nation’s top newspapers. For instance, the top editors at The New York Times, Wall Street Journal, Los Angeles Times, Washington Post and Chicago Tribune are all men. In 2011, Jill Abramson became the first woman to hold the executive editor position at The New York Times, but she was dismissed last year.
A brand new, high-profile event like the College Football Playoff National Championship is sure the catch the eyes of marketers, particularly for real-time marketing opportunities. So it’s no surprise that during the game on Jan. 12, brands ranging from Nike to KFC were tweeting pictures, jokes and congratulatory remarks. “The new college football championship, even in its first year in the new format, saw a good number of brands jumping in to the conversation,” said Chris Kerns, director of research and analytics at Spredfast, a social marketing company, in an email. “With the Super Bowl, Oscars, and Grammys coming up, it seems that social media teams are getting ready for big event season.” Below, see some of Monday night’s best tweets:
After tweeting out one photo supporting the Ducks and another supporting the Buckeyes, Nike tweeted out a striking photo, albeit fake, of the coin toss.
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