Hasta La Creative!

Print
Pictionary

Win with your drawings.

Advertising School:Brother Ad School, Santo Domingo, Dominican Republic
Art Director:Carlos Vialet
Copywriter:Diana Orbe

Film
Sol

Advertising Agency:BBH, New York, USA
Executive Creative Director:Nick Gill
Copywriter:Jon Kallus
Art Director:Ashidiq Ghazali
Business Lead:Brenda Frixa
Team Director:Patrick Farrall
Production Company:Rattling Stick
Director:David Edwards
Producer:Chris Harrison
Production Manager:Patrick Bailey
DoP:Jaime Feliu-Torres
Stylist:Jerry Bland
Editor:Neil Smith, Work Post
Post Production:Mpc

Il y a un an, nous vous avions déjà présenté CJ Hendry, illustratrice dont le talent n’est plus à prouver. Depuis ces 12 derniers mois, l’artiste continue de délivrer ces dessins utilisant la technique du pointillisme sur des formats toujours aussi colossaux. Des détails dans la suite de l’article.

But the advancement in addressable technology, which can send ads to specific households that match customer targets beyond the typical age and sex demos, is allowing marketers to produce measurable results for TV.

Currently, about 40 million households can receive household-targeted ads either on linear TV or through video-on-demand. Dish Network and DirecTV have been leaders in the space; Cablevision offers some household addressability; and Comcast is expected to roll out linear addressable advertising in the next few months.

“There are now enough households that we can match the backend and close the loop on ROI — we can tie advertising back to sales,” said Tracey Scheppach, exec VP — innovations at Publicis Groupe’s SMGx.

Continue reading at AdAge.com

Mattessons Fridge Raiders, the Kerry Foods snack brand, has launched a campaign with the YouTube gamer Ali A

Chutes d’eau, montagnes enneigées et ciels étoilés jalonnent cette magnifique vidéo en time-lapse réalisée par Joel Schat se focalisant sur le parc Banff au Canada et publiée sur le site Roadtrippers. De splendides images à découvrir dans la suite de l’article.

The network has ordered additional episodes of “NCIS: New Orleans,” “Scorpion,” “Madam Secretary” and “Stalker.”

Rebuilding the self in a global wasteland.

by

From Adbusters #116: Blueprint for a New World, Part 5: Politico

Architecture these days is lost in the haze of corporate demand.

But unpeel the bandage layers of scaffolding and you will find that our global renovation project still has some shimmering gems. The clues to our survival are scattered in the catacombs, tucked in the air and glinting in the sunlight hovering over the horizon.

The Internet grape-vine informs me that NASA is doing research on sun-gazing. Following around a yogi from India as he begins his process of cutting ties to a parasitic existence by allowing the combined energies of the sun and Earth to fuse through his body and feed his soul.

Scientifically implausible, the rationalists scream. A hoax!

Imagine feeding your soul to replenish your cellular respiration. Imagine the Earth, not as green and blue grid-work, but as life humming in our bones.

Yogis have imagined it so, as have the Aboriginals of North America, who have long held heshook-ish tsawalk — that “everything is connected.” It means the total lived experience of the land — the consistency of the soil, the spirit of the wind and the many whispers and thoughts of the people who are related to it — is part of a web-like reality that defines our sense of place, our sense of belonging.

And if you won’t take their word for it, there is the French concept of terroir to consider. Originally a concept that refers to the unique personality of wine, based on the composition of the soil, the direction of the air and minute regional and environmental particularities, this imagining of a sense of place is also a reference to the people of a locale. It says: every fiber of your being belongs here.

Under the cacophonous blare of industry and science, these whispers are barely perceptible. Floating fifteen storeys above the Earth, we can barely imagine belonging to the land without the land belonging to us.

Do we dare to take our shoes off, and bask in metabolic revolution? Do we dare to retrieve our places — those places that mark us, that follow us wherever we go, tugging at us to return — from the sterile cartography, ugly, xenophobic nationalism and tar-streaked designs of industry?

The antidote is there … accidentally sucked into a vacuum bag.

—Hala Habib

• architecture
• life
• Aesthetics
• Experience
• Place
• Land

Source

The Brady Center to Prevent Gun Violence is encouraging parents to ask other parents if there are guns in their homes before letting their children play there.

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