Advertising Agency: McCann, Mumbai, India
Chief Creative Officer: Prasoon Joshi
Executive Creative Directors: Akshay Kapnadak, Rahul Mathew, Raylin Valles
Creative Directors: Anshumani Khanna, Denzil Machado
Copywriters: Anushree Chaitanya, Anshumani Khanna
Art Directors: Denzil Machado, Raylin Valles
Illustrator: Mark Gmehling
The post ATSS by McCann, Mumbai appeared first on desicreative.
Mammut est une marque suisse d’alpinisme spécialisée dans la fabrication de matériels de montagne. Pour sa campagne publicitaire, la marque a rassemblé plusieurs alpinistes habillés de combinaisons rouges pour un effet encore plus marquant. Les modèles sont parfois accrochés au flanc de la montagne ou en cercle pour un bel impact visuel. À découvrir en images.
The opening scene of this ad looks so much like the old electric slot track games you can practically smell that heated up plastic and metal. Remember that smell?
(TrendHunter.com) For centuries, fashion designers have been experimenting with the design of footwear and the Killer Heels Exhibit expansively explores these striking creations. From the 17th century straight…
(TrendHunter.com) The runway show for the latest Moschino Spring Collection started with a cheerful greeting, ‘Hiya Barbie!’ And with that everyone was instantly aware of the inspiration behind the…
(TrendHunter.com) You might never get to really get behind the wheel of the Concept 2020 Nissan Vision Gran Turismo, but if you’re a gamer, getting to take the car for a virtual spin might just be good enough….
Afin d’immortaliser les moments les plus marquants du festival Burning Man 2014, le photographe néo-zélandais Trey Ratcliff s’est rendu dans le désert de Black Rock au Nevada où ont lieu chaque année les festivités les plus loufoques de la planète. Déguisements, sculptures, installations, le photographe retranscrit avec talent ce magnifique pèlerinage artistique.
(TrendHunter.com) Emmanuel Babled has designed the Quark table, an inventive series of irregularly-shaped tables that lie close to the ground.
Babled’s organic, fluid forms immediately draw the eye in; the…
Au milieu du désert californien, l’artiste viennois Alfredo Barsuglia a construit la sculpture Social Pool : une piscine ouverte à tous. Le MAK Center for Art and Architecture gère l’ouverture et la fermeture de la piscine pour préserver un bon roulement de nageurs : pas plus de 24 heures de baignade par personne.
(TrendHunter.com) Cut and Fold’s fun modern furniture is inspired by paper crafts. Currently seeking finances through crowdfunding site Kickstarter, the Flip Shelf and Origami Chair are easy to assemble and…
In the courtroom, Apple and Samsung like to accuse the over of being a copycat. Neither could make that claim when it comes to digital advertising tactics.
This week, as both device makers rolled out spots on YouTube for their latest flagship smartphones, the marketing contrast was clear.
Apple introduced its iPhone 6 and 6 Plus with just three digital creative pieces. By Thursday, the trio netted 19.6 million impressions, according to Visible Measures, which catalogues overall spread with its ‘True Reach’ metric. Apple also accrued 162,000 social interactions.
(TrendHunter.com) Brian Edward Miller is an artist who dabbles in several different styles; his work looks like a mixture of vintage drawing and modern-day digital art. Talk about best of both worlds, huh?
Miller…
(TrendHunter.com) Studio di Architettura Daniele Menichini’s ‘GREEN ZERO’ is a modular housing unit that is happy just about anywhere you place it—on a beach, the forest or even your own backyard….
(TrendHunter.com) The Weston Residence is a sustainable house developed by design firm Specht Harpman Architects that was built to work with the environment. This home is a great example of ways architects can fuse…
(TrendHunter.com) This collection of gifts for gym rats is a great place to start for those trying to figure out what to get a loved one, colleague or acquaintance for Christmas this year. Or perhaps a particularly…
Selim Zherka (known as Sam), publisher of The Westchester Guardian and regular critic of county politicians, was denied bail after prosecutors portrayed him as a dangerous thug.
The New York Times and one of its Istanbul correspondents have been denounced with growing furor in reaction to an article and photograph about the recruitment of fighters in Turkey by the Islamic State.
(TrendHunter.com) Getting dressed up for holiday parties like New Years Eve allows you to rock fashion pieces you normally wouldn’t wear such as a pair of fancy sneakers. While most might consider sneakers…
(TrendHunter.com) The Flying Rider bike is an innovative design that rethinks the traditional bicycle. Essentially, it hangs the cyclist from an arching backrest so that they have something to push against for more…
(TrendHunter.com) Silver jewelry gifts are great for the holiday season as the color scheme almost always revolves around frosty blues and pale whites. Just think Elsa from ‘Frozen.’ After all, there is a…
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