Channel 4 is to broadcast a live performance from the singer songwriter Sam Smith on Friday night, as part of a deal with Google Play, MediaCom, The Outfit and Universal Music.
As the new campaign for the Boots No7 Protect and Perfect Advanced serum gets underway, Elizabeth Fagan marketing director, health and beauty international and brands, at Boots says that “innovation is in the DNA” of the organisation.
Tim Westwood, the hip hop DJ, pimps up a barbecue with special features including a sound system, in a set of social films from the sausage brand Heck.
Le photographe américain Spencer Tunick fait des photos conceptuelles de corps nus dans la nature, dans des lieux majestueux comme des musées ou théâtres et dans la ville. Alignés, entassés ou très bien disposés, il livre un hommage aux corps et l’harmonie. A découvrir dans la galerie.
Media, Outdoor, Mobile
McDonald’s
Advertising Agency:Leo Burnett, Kuala Lumpur, Malaysia
Executive Creative Director:Eric Cruz
Creative Director:Iska Hashim
Art Director:Benjamin Encarnacion, Eaide Jasli
Creative Group Head:Mukund Olety, Eaide Jasli
Copywriter:Mukund Olety
Digital Creative:Reza Rosli, Loo Giap Ching
Digital Project Manager:Chan Lik Win
Directors:Think Tank
Producer:Iskandar Siva
Flash Developer:Delexander Lai
Photographer:Staek Photography
Designer:Buboy Paguio
Senior Digital Art Director:Pavel Flegl
Media, Outdoor
Volkswagen
Advertising Agency:AlmapBBDO, São Paulo, Brazil
Chief Creative Director:Marcello Serpa, Luiz Sanches
Creative Director:Bruno Prosperi, Renato Simoes
Art Director:Renato Butori
Copywriter:Rodrigo Resende
Producer:José Roberto Bezerra, Marcos Souza
Account team:Gustavo Burnier, Filipe Bartholomeu, Jose Lopes, Ana Clara Grana, Juliana Saito, Matheus Rocha
Media, Promo
Coca-Cola
Two of the world’s best soccer teams are both based in Italy: Inter and Milan. To ease the aggression between their fans, Coke installed vending machines on opposite sides of Milan’s San Siro stadium as the teams faced off, but there was a hitch. Pressing the button of one machine dropped a Coke can down the chute of that on the side of the rival team – so rivals could only receive Cokes from each other.
Advertising Agency:McCann, Milan, Italy
Global Creative Director:Miguel Bemfica
Creative Director:Gaston Guetmonovitch, Miguel Usandivaras
Art Director:Cristina Caballero
Copywriter:Curro Piqueras
Graphic Designer:Marina Tercelan
Agency Producer:Massimo Busato
Production Company:Filmmaster, Filmmaster
Director:: Edoardo Lugari
Productions Director:Edoardo Lugari
Executive Producer:Karim Bartoletti
Producer:Elena Marabelli
Editor:Francesco Cusanno, Toboga
Music:Alberto Cimarrusti, Bronze Radio Return
CSE Marketing Director:Roel Annega
CSE My Coke Director:Andreas Johler
EUG IMC Director:Guido Rosales
CSE IMC Director:Claudia Navarro
CSE Content Excellence Manager:Francesco Cibo, Camilla Zanaria
Media, Promo, Direct Marketing, Design
Coca-Cola
Advertising Agency:Leo Burnett, Bogota, Colombia
WPP’s AKQA has a near 20 per cent stake in Tunepics, the social network launched last week by the former Topshop chief marketing officer Justin Cooke.
Guests at this year’s Brand Republic Digital Awards on 3 June will have the chance to record eight-second video memories of their night in our industry-first Vine booth.
La photographe Angela May Chen a fait une série de photos de la ville de San Francisco, capturée à travers des reflets dans des flaques d’eau de pluie sur le sol. Elle crée une manière symétrique et inversée de parcourir une ville. Sa série est à découvrir en images dans la galerie.
(TrendHunter.com) Consumers have quick to notice fashion houses, athletic brands and sportswear companies dishing out tons of soccer looks inspired by the latest World Cup jerseys as the 2014 FIFA World Cup series…
Print
M80
We play stories.
Advertising Agency:Mstf Partners, Lisbon, Portugal
Creative Directors:Susna Sequeira, Lourenço Thomáz
Art Director:Ivo Purvis
Copywriter:Pedro Lima
Post Production:Studio Nuts, Romeo & Julieta
Print
Pioneer
Advertising Agency:Bbdo, Berlin, Germany
Creative Directors:Ton Hollander, Daniel Haschtmann, Tobias Feige
Art Director:Stefan Dicks
Copywriter:Julian Stölting
Illustrator:Stefan Dicks
Chief Creative Officer:Wolfgang Schneider
Creative Managing Directors:David Mously, Jan Harbeck
Print
Smart
Quicker turnarounds. The smart fortwo.
Advertising Agency:Bbdo, Berlin, Germany
Creative Director:Ton Hollander, Ricardo Wolff, Daniel Schweinzer, Lukas Liske
Art Director:Nicolas Moles
Copywriter:Ricardo Wolff
Apple is set to announce its move into the ‘internet of things’, with its iPhone and iPad devices becoming remote controls for lights and household appliances.
John Lewis has revealed the five finalists of its JLAB technology incubator, with ideas including 3D room planners, an in-store entertainment system using iBeacons, and in-store tracking sensors.
The Post Office is recruiting a trio of senior marketers, as the business seeks to meet its ambitions of becoming a “commercially viable” multichannel retailer.
Adidas is demanding viewers opt “All in” with its World Cup marketing campaign, the largest in its history, or else it will cease communications to those consumers for the duration of the tournament.
Ozone Bar est parmi le plus haut bar du monde. Situé au 118ème étage (484 mètres de hauteur) de la tour CCI de Hong Kong en Chine, ce bar appartient à l’hôtel Ritz- Carlton. Réalisé par le cabinet Wonderwall, l’aménagement est étonnant, les modules sont uniques et les jeux de lumières sont à couper le souffle.
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