Hasta La Creative!

The Land of Nod, a subsidiary of Crate & Barrel, is a leading retailer of children’s bedding, furniture and accessories. For The Land of Nod, understanding the customer life cycle is a constant focus and challenge as customers move in and out of the market and adapt to the challenges of parenthood.

The company has proved a nimble and forward-thinking marketer in its use of Big Data, its use of new attribution approaches to analyze the bottom-line impact of marketing activities and its savvy approach to analyzing digital marketing activities as a way to make future marketing decisions.

The Land of Nod’s data-driven approach to learning more about its customersembracing new technology and the spirit of experimentation to make smarter marketing decisions to grow businessis a sign of a true Digital Trailblazer.

Continue reading at AdAge.com

ITV has confirmed global financial group Santander and beer brand Carling will join Sony as official sponsors of its coverage of the Fifa World Cup in Brazil next month.

Facebook has asked the European Commission (EC) to review its $19 billion purchase of WhatsApp.

In today’s media surplus, getting employees to create content can help you stand out, and focus on quality, says Shafqat Islam, chief executive & co-founder, NewsCred.

News UK continues to expand its membership package with the launch of an app dedicated to sporting coverage in The Times and The Sunday Times, just in time for the Fifa World Cup.

This week, Kate Cooper, chief executive of digital marketing agency Bloom Worldwide, looks for a managing director, gears up for Toyota’s Social Media Conference and networks with the cream of the UK’s independent agencies.

Nesta quarta-feira, está rolando o SubDay. Um dia inteiro com os melhores preços do Submarino.

São ofertas com até 80% de desconto, além de até 12% de desconto no boleto (confira as regras no site).

E pra ficar ainda mais especial, o dia não termina por aí. A partir das 19h começa o SubNight com ofertas imperdíveis noite a dentro.

Aproveite!: submarino.com.br

————————————————————————————————————————————————————-
[Esse post é trazido a você por Submarino. Texto de responsabilidade do anunciante.]

Post originalmente publicado no Brainstorm #9
Twitter | Facebook | Contato | Anuncie

[Atrasou mas chegou!]

Produtos, conteúdo, ideias e lugares muitas vezes se disseminam entre a população sem motivo aparente. São verdadeiras epidemias sociais, que fazem algo ser consumido, imitado e compartilhado

No Braincast #111, discutimos os princípios do contágio e a psicologia do compartilhamento. Carlos Merigo, Luiz Yassuda, Guga Mafra e Gabi Bianco relembram algumas febres de comportamento, da moda, da gastronomia, da tecnologia e da internet, e perguntam: O que faz algo se tornar viral? É possível recriar sucessos?

Faça o download ou dê o play abaixo:

> 02m38 Comentando os Comentários?
> 15m47 Pauta principal
> 1h26m30 Qual é a Boa? – qualeaboadobraincast.tumblr.com

========

Críticas, elogios, sugestões para braincast@brainstorm9.com.br ou no facebook.com/brainstorm9.
Feed: feeds.feedburner.com/braincastmp3 / Adicione no iTunes

Quer ouvir no seu smartphone via stream? Baixe o app do Soundcloud.

Post originalmente publicado no Brainstorm #9
Twitter | Facebook | Contato | Anuncie

L’artiste Julianne Swartz a fait la série « Placements » dans laquelle elle reconstitue les éléments d’un paysage à travers une main portant un miroir ou ouvrant un petit trou pour laisser apparaitre une lune et un coucher de soleil. Une belle manière d’aborder un paysage en jouant sur le toucher et la vue.

(TrendHunter.com) If you’re a dude looking for a bike, a vibrant and modernized cycle called the ‘Dudebike’ has just popped up in Italy as a vintage cycle that’s optimized and craftsmanship…