Asos CIO Pete Marsden fears threat from Mail Online and Grazia
Posted in: UncategorizedAsos chief information officer Pete Marsden says the online retailer “fears” newspaper and magazine groups could threaten its business if they crack ecommerce.
Asos chief information officer Pete Marsden says the online retailer “fears” newspaper and magazine groups could threaten its business if they crack ecommerce.
Watermark est un documentaire réalisé par Filigrane. Cette vidéo emmène les spectateurs dans une grande tournée à travers le monde entier, partageant ensemble des histoires à travers ce composé chimique commun que nous avons tous appris à compter : L’eau. Un documentaire qui sensibilise le spectateur sur les conséquences de l’exploitation de l’eau dans le monde.
Film
Huawei
Advertising Agency:Saatchi & Saatchi, Bangkok, Thailand
Executive Creative Director:Nuntawat Chaipornkaew
Creative Group Head:Papop Chaowanapreecha, Pornpen Rattanasaksopana
Art Directors:Krissada Jun-On, Weerayutt Angkharach, Shayne Chomchinda, Prapat Patomchaiwiwat, Kajohnchai Rodklongtan, Poowadon Potichat
Copywriters:Tanongsak Tannoprat, Chavanon Tantisiriseranee, Nattinee Hemwanno
Agency Producer:Chanida Noikampan, Sasamon Kamnungnate, Aitthipat Boonkumol
Executive Planning Director:Tarn Tanarugsachock?
Brand Leaders:Iravadee Rattanananta, Orathai Maneechot?
Director:Apiruk Pangseepirom
Assistant Director:Chairat Piriyawattanakul?
DoP:Armon Chunprasert?
Producer:Surayut Sritrakul, Pavaranan Kanpairoh?
Editor:Piyanan Sueksakarn
Post produce:Sansanee Rungpongwanich?
Sound Studio:mixi Sound studio?
Sound Engineer:Somnuk Loisawai
Counting down the 10 most-recalled ads, in association with TNS and Ebiquity.
Goodstuff Communications, the Omnicom-backed media agency, is moving its outdoor media buying in-house.
Havas is in the final stages of buying the independent digital agency Work Club.
House of Fraser, the department store, is pitching for a creative agency ahead of a major new campaign.
Abbott Mead Vickers BBDO has picked up the brief to create the £85 million five-year campaign to promote smart energy meters in the UK.
Asics, the Japanese sportswear brand, has called a global review of its media planning and buying account, held by Manning Gottlieb OMD in the UK and its parent group, OMD, across EMEA.
From Adbusters #112: Blueprint for a New World, Part 1: Psycho
It is the cult of self that is killing the United States. This cult has within it the classic traits of psychopaths: superficial charm, grandiosity and self-importance; a need for constant stimulation; a penchant for lying, deception and manipulation; and the incapacity for remorse or guilt.
This is also the ethic promoted by corporations. It is the ethic of unfettered capitalism. It is the misguided belief that personal style and personal advancement, mistaken for individualism, are the same as democratic equality.
It is the nationwide celebration of image over substance, of illusion over truth.
And it is why investment bankers blink in confusion when questioned about the morality of the billions in profits they made by selling worthless toxic assets to investors.
We have a right, in the cult of the self, to get whatever we desire.
We can do anything, even belittle and destroy those around us, including our friends, to make money, to be happy and to become famous.
Once fame and wealth are achieved, they become their own justification, their own morality. How one gets there is irrelevant.
VCCP has promoted its chief strategy officer, Sophie Maunder-Allan, to chief executive of its direct arm, VCCP me, as Ben Stephens, one of the agency’s founders, prepares to leave the shop.
EBay is reviewing its direct marketing agencies across Europe.
Sport England, the non-departmental public body in charge of promoting sport, is looking for an agency to help create a campaign to encourage women aged between 18 and 40 to take up sports.
Havas Media Group has launched a division called Magnet dedicated to crafting digital brand partnerships.
HM Revenue & Customs is looking for an agency for media planning and communications channel strategy.
Bartle Bogle Hegarty has hired Michael Russoff, one of the creatives behind the Honda “grrr” spot, as the creative director on the Guardian account.
Claire Beale has been appointed editor-in-chief of Campaign, tasked with expanding the brand in the UK while working closely with colleagues overseas to grow the brand internationally.
Danny Rogers, the brand editor of Campaign and editor-in-chief of the Brand Republic Group, is to return to PRWeek this week, as editor-in-chief.
Gavin Patterson is one of an exclusive group of marketers who has made the leap to the top job of a major consumer brand. Here, the chief executive of BT Group tells Marketing about his tips for getting to the top in the world of business.