The London Evening Standard is “on track” to turn a profit this year, despite parent group Lebedev Holdings reporting a pre-tax loss of £27.4m for the year to 2 October 2011.
NFU Mutual, the financial services company, has appointed Grey London to its £3 million advertising account.
After repeated delays, YouView, the internet-connected TV joint venture, will finally be available in shops at the end of this month.
David King, the chief executive of Time Out Group, is stepping down from his position at the helm of the entertainment lifestyle and listings business after three and a half years, claiming “it is now back in profit”.
UK adspend remained steady in the first quarter of 2012 with a 1.1 per cent increase on the same period last year, according to the Advertising Association and Warc’s Expenditure Report.
The BBC’s new director-general, George Entwistle, should ensure the corporation does not “tip the playing field” by competing aggressively with its commercial counterparts, according to senior ad industry figures.
Ryanair and easyJet are among the airlines that have agreed to display debit card surcharges in their headline ticket prices following an enforcement action from the Office of Fair Trading (OFT).
TBWA Worldwide’s shopper marketing agency, The Integer Group, is launching in the UK.
18 Feet & Rising has been appointed to create the launch campaign for the new cleaning product Replenish without a pitch.
The New York Bakery Co has appointed Now to handle its £3 million ad business.
Gravity Road’s production division, Studio of Fools, has been commissioned to create its first TV programme, a multiplatform comedy show that will be aired on Channel 4 this autumn.
Voici cet essai infographique de Lost Conversation pour résumer la signification de la vie. Avec une animation très réussie et un sound design signé Sarc:O, cette vidéo très dynamique reprend l’adage selon lequel se perdre reste le meilleur moyen de trouver son chemin. A découvrir dans la suite.
PHD has landed the consolidated £7 million media planning and buying account for Experian.
Russell Davies, the head of planning at R/GA London, has left the company.
Ofcom is conducting a review of the branded content market in a bid to anticipate how it might develop in the future.
The tourist body Visit Wales has started a review of its communications planning account, currently held by Arena Media.
O2 and Nike will launch a major ad campaign to support its vision for what the two brands claim is to be the UK’s “most exclusive sports club”.
An ad-funded internet service, which offers free broadband for laptops, netbooks and iPads, to customers if they watch a certain number of ads, has launched in the UK.
The latest GoCompare ad that features sports presenter Sue Barker attempting to destroy the brand’s well-known character Gio Compario with a bazooka, has been deluged with complaints just days after airing.
Sur la plage de Botafogo à Rio de Janeiro au Brésil, les passants ont pu voir apparaitre ces énormes sculptures de poissons. Composée de bouteilles de plastique, ces sculptures sont illuminées la nuit et ont été installées à l’occasion de l’UN Conference on Sustainable Development aussi appelé Rio+20.
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