Oct
01
Sky expects up to 200,000 Sky 3D subscribers by mid-2011
Posted in: UncategorizedBSkyB expects Sky 3D, the 3D channel which launched today, to attract up to 200,000 subscribers by the end of June 2011, Media Week has learned.
Oct
01
What’s Next for the Tiger Woods Brand?
Posted in: Uncategorized
John Sweeney, who teach courses in both advertising and sports marketing at UNC, shares a few notes on the next steps for the clearly troubled Tiger Woods brand.
Oct
01
Evolution of Skateboard Ride5 media group viral video
Posted in: UncategorizedRide5 media group has released a beautiful video about skateboarding and the shoe power!
Advertiser: Ride5 media group
Oct
01
Handy Business Cards – ‘Broke Bike Alley’ Gives You Customer Favors With its Contact Details (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) The best way to attract customers is to give them something for free, and this ad campaign headed by Rethink promotes the ‘Broke Bike Alley’ advantage in more than just words.
The firm designed two customized…
Oct
01
Diageo Media Goes to Carat
Posted in: Uncategorized
NEW YORK (AdAge.com) — Diageo has handed its $130 million U.S. media account to Aegis' Carat after a review that included the incumbent, WPP's MediaCom, according to executives with knowledge of the matter.
Oct
01
LA Times Angers Readers With Front Page Ad, Offers Lame Defense
Posted in: Uncategorizeddiv class=”imageleft”a href=”http://www.adrants.com/images/la_times_law_order_front_page_ad.jpg”img alt=”la_times_law_order_front_page_ad.jpg” src=”http://www.adrants.com/images/la_times_law_order_front_page_ad-thumb.jpg” width=”150″ height=”109″ //a/div
On Wednesday the LA Times ran a full page ad on the front page of the newspaper for Law Order: Los Angeles.
pa href=”http://feedads.g.doubleclick.net/~a/CZW-SAORxHgTkXwcj3XSjWor274/0/da”img src=”http://feedads.g.doubleclick.net/~a/CZW-SAORxHgTkXwcj3XSjWor274/0/di” border=”0″ ismap=”true”/img/abr/
a href=”http://feedads.g.doubleclick.net/~a/CZW-SAORxHgTkXwcj3XSjWor274/1/da”img src=”http://feedads.g.doubleclick.net/~a/CZW-SAORxHgTkXwcj3XSjWor274/1/di” border=”0″ ismap=”true”/img/a/p
Oct
01
Seven Hotel
Posted in: UncategorizedUne décoration unique et un pari fou avec ce nouvel établissement imaginé par Philippe Vaurs, le Seven Hôtel. Près de 28 chambres ludiques, et sept suites à thèmes décorées par l’équipe de l’hôtel : Vincent Bastie, Virginie Cauet, Sylvia Corrette et Paul-Bertrand Mathieu.
Previously on Fubiz
Oct
01
New Tricks wins TV cop drama battle
Posted in: UncategorizedThe BBC won the battle of the cop dramas last night, as the latest episode ‘New Tricks’ attracted an audience that was twice the size of ITV1’s ‘Law & Order: UK’, according to unofficial overnight figures.
Oct
01
BBN launches B2B ad network in UK
Posted in: UncategorizedBBN Network, the ad network for the business-to-business community, has launched in the UK with six UK publishers this week.
Oct
01
Sloping Hillside Homes – The Courtyard House by Hutchison and Maul is Magnificent (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) The ‘Courtyard House’ by Hutchison and Maul is just as pleasing to the eye from the exterior as it does in the interior. The home consists of two different parts: one is a “concrete plinth” that has minimal…
Oct
01
Best Media Writing of the Week
Posted in: Uncategorized
NEW YORK (AdAge.com) — It's easier to crowdsource pot prices than to make social media a tool of revolution, this week's crop of the best media writing teaches us. "Facebook activism succeeds not by motivating people to make a real sacrifice but by motivating them to do the things that people do when they are not motivated enough to make a real sacrifice," Malcolm Gladwell writes. "We are a long way from the lunch counters of Greensboro."
Oct
01
The very same haircut / Parasitisme créatif ?
Posted in: Uncategorized |
 |
| THE ORIGINAL? Pet Flea and Tick Spot On “Never keep a parasite” – 2009 Source : Adsoftheworld Agency : Shanghai J&J Advertising (China) |
LESS ORIGINAL : Petzone “Don’t let ticks and fleas become your pets” – 08/2010 Source : Coloribus Agency : Tonic Dubaï (UAE) |
Oct
01
IPC offloads Guitar & Bass magazine to Anthem Publishing
Posted in: UncategorizedIPC Media has sold monthly music magazine Guitar & Bass to Anthem Publishing as part of its ongoing review of its niche publications.
Oct
01
HM: Your Art Here
Posted in: Uncategorized
Como nunca antes, nós, consumidores, somos tidos como grandes parceiros das marcas, unidos a elas. Esse estreitamento é saudável, pois fortifica a relação entre marca e consumidor em um tempo onde o que se espera de uma marca não são apenas mensagens comerciais, mas um apelo emocional forte e relevante.
Sob o nome “Your Art Here“, a cadeia de moda H&M lançou um concurso online de arte, cujo tema de inspiração é a cidade de Nova Iorque. Depois de passar pelo julgamento de uma seleta equipe de artistas e designers, o ganhador poderá ver a sua obra exposta em uma vitrine da famosa loja da marca localizada na 5th Avenue.
Abaixo, o vídeo que apresenta a campanha.
Oct
01
New fruit juice brand to roll out in Asda
Posted in: UncategorizedDon Simon, the Spanish drinks company, is launching Juice Out drinks in the UK through Asda stores from next Friday (8 October).
Oct
01
BSkyB to launch pay-TV channel Sky Atlantic HD
Posted in: UncategorizedBSkyB is to introduce a new pay-TV channel, Sky Atlantic HD early next year, which will broadcast entertainment content from the US and UK.
Oct
01
Tetley’s Tea Folk come out of the closet
Posted in: UncategorizedTetley Tea is launching the second ad in its £9m campaign tomorrow (2 October), reintroducing Sydney and Gaffer along with the rest of the Tea Folk.
Oct
01
Jacob’s Creek to sponsor early evenings on Dave
Posted in: UncategorizedJacob’s Creek, the Pernod Ricard-owned wine brand, has signed a substantial six-figure deal to sponsor early evening “Real Entertainment” on Dave, the UKTV free-to-air channel, from today (1 October).
Oct
01
El Guincho – Bombay
Posted in: UncategorizedUn clip vraiment étonnant et créatif pour le groupe El Guincho, dirigé par Nicolás Méndez et par Marc Gómez del Moral sur une direction artistique de Maruxa Alvar. Produit par Canada et à découvrir dans la suite, cette vidéo sert également de trailer au film Bombay de Nicolas Mendez.
Previously on Fubiz
Oct
01
BBC Good Food magazine launches in Asia
Posted in: UncategorizedCulinary title BBC Good Food magazine is being licensed out to a publisher in Asia from today (1 October), in a deal that sees the brand expand across a third continent.
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