Hasta La Creative!

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Last week, before all the Cannes fun and games were over, I scored an interview with ECD Richard Gorodecky of Amsterdam Worldwide.
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Well good morning! Nothing like some thong-clad ass to wake you up on a Monday morning.
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Innocent drinks is launching a social media campaign to back its sponsorship of comedian Alex Horne’s attempt to become the world’s oldest man.

Se você mora em qualquer grande cidade, já deve estar acostumado com ruas e avenidas congestionadas na hora do rush. Já se for em São Paulo é em qualquer hora do dia mesmo.

Em Los Angeles as pessoas também enfrentam trânsito, mas o artista Joel Kyack resolveu entreter os motoristas – geralmente putos da vida – e ajudar a passar o tempo mais rápido.

Kyack criou um show de marionetes na traseira de sua pickpup branca. “Superclogger” é o nome do projeto, comissionado pela galeria LAXART, e que apresenta esquetes de 4 a 7 minutos em que os personagens discutem vicissitudes da amizade, fama, amor, etc.

As apresentações acontecem diariamente em diversas ruas de Los Angeles, e Joel Kyack monitora – através do Google Maps – quais são as vias mais congestionadas no momento.

Projeto genial, é claro, mas observando as fotos eu me pergunto como é que a Mazda não patrocina essa ideia.

Post originalmente publicado no Brainstorm #9
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Broadcasting regulator Ofcom has published proposals which could allow product placement and paid-for references on TV and commercial radio from the beginning of 2011.

L’hôtel Marina Bay Sands à Singapour s’est offert dernièrement une piscine unique au monde. Conçu par l’architecte Moshe Safdie, cette piscine placée à 200 mètres de hauteur et au dessus des 3 immeubles de l’hôtel, impressionne par la vue qu’elle propose et la richesse du décor.

Previously on Fubiz

• Ong and Ong Design
• Eric Zener
• Open Air Pool Eybesfeld

General Motors’ Vauxhall has named Peter Hope as its new marketing director, replacing Andy Gilson who has been promoted to the role of customer experience and corporate strategy director.

(TrendHunter.com) The Chris Brown BET Awards Michael Jackson Tribute had a surprising ending. Chris Brown began to get extremely emotional and was unable to finish singing ‘Man in the Mirror.’

The performance overall…

Advertising Agency: TBWA\RAAD, Dubai, United Arab Emirates
Executive Creative Director: Milos Ilic
Creative Director: Andrea Gutenberg
Copywriter: Milos Ilic/Deger Cotelioglu
Advertiser’s Supervisor: Shelley Frost
Account Supervisor: Hussein Dajani
Art Director: Breda Plavec/Kris Balerite
Illustrator: Milos Ilic/Breda Plavec/Kris Balerite
Typographer: Milos Ilic

LONDON (AdAge.com) — Interpublic Group has paid $40 million in cash for London agency Delaney Lund Knox Warren, and will merge the agency with Lowe London to form DLKW Lowe in a bid to boost Lowe's presence in the U.K. and give credibility to the struggling London office's role as the network's European hub.