Hasta La Creative!

(TrendHunter.com) The people whose job titles end in “ologist” are usually on the far end of the social spectrum and I think we know which end I’m talking about. Marina Orlova is the proverbial “exception” to that rule.…

(TrendHunter.com) If you were awake yesterday, you undoubtedly heard about the plane crash in Denver. In breaking-news-style, it was covered and recovered with conflicting facts and second-person accounts of speculation.…

The end of the year is when one can expect to see the best the film industry has to offer. Is that case with the advertising industry as well? Judging by this new Volkswagen ad by DDB London, you could make the case.

Agency: DDB London
Client: Volkswagen
Director: Ivan Zacharias
Art Director: Shishir Patel

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New Career Opportunities Daily: The best jobs in media

AP today has a story about how Hulu is the Web site of the year, noting that the News Corp/NBC U offering had steep hills to overcome in order to survive behind YouTube and others. But it did, and now it’s the professional video site to partner with.

A funny comment made its way into the article, in which TechCrunch Editor and notorious press-release anarchist Michael Arrington notes, “Boy, did we have to eat crow. I was wrong. Hulu rocks. Despite ridiculous odds, the company was able to pull of a joint venture between two humongous parent media companies and provides users with a compelling, sexy product.”

So, start talking to Hulu about placement if you haven’t already. And, keep in mind that 66 percent of SNL’s views during the presidential race came from Web viewers (though we’re not sure how many of those were Hulu’s).

Source

More: “Hello World! I’m Hulu!“

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New Career Opportunities Daily: The best jobs in media

Pedigree, which is owned by Mars, will be running a Super Bowl ad next February, but the ad won’t tell pet owners why the brand is superior to P&G’s Iams or Colgate-Palmolive’s Hill’s Science Diet. Instead the ad from TBWA\Chiat\Day will encourage pet adoption.

Here’s more from The Wall Street Journal:

Pedigree, which has never advertised during the big game, says the cause-marketing approach is the way to go. “It’s the right message to send out at this time,” says John Anton, Pedigree’s director of marketing. “More dogs are going to end up in shelters because of home foreclosures.” He adds, “Every time we run this campaign, we see increased sales.”

Pedigree says it spends about half its marketing budget on pushing adoption. The company declines to reveal its annual marketing budget, but TNS Media Intelligence data suggest the company spent about $32.2 million on ads last year.

(TrendHunter.com) James Corbett wants to recycle your car into art. These works are carefully thought out and skillfully executed sculptures made from car parts. Not every part is easily recognized, even by experienced…

A press release informs us that Chad Stoller has gone back home – to digital shop Organic, that is. Stoller is back baby! as the Executive Director of Emerging Platforms Strategy. So where was he for oh, say six months? He was the VP of marketing at Drop.io, which offers a similar service to Fileshare. Back in July, when Stoller originally left Organic he said:

“I’m a lot more inspired developing applications than building advertising programs. I truly believe it’s about applications over advertising. The future of consumer marketing is building tools people want to use.”

Hmm… Chad’s a smart guy, but he’s back pushing ad programs. Maybe he just picked the wrong brand to jump to? Organic’s got a year with him this time around. Betcha. When you’re ready to jump client side, well… sayanora baby.

More: Renetta McCann’s New Home

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From the pantheon of weird and WTF, comes this ten second spot for Veuve Amiot champagne created by THEY.

DETROIT (AdAge.com) — Used-car buyers in Phoenix have a new place to shop: Walmart. And franchised dealers could benefit. The world's largest retailer is leasing space in two suburban Phoenix stores to Live X Auto Exchange, an online used-vehicle buying company, Automotive News reports today.

Wow. We thought we gathered together a lot of agency holiday cards here at Adrants.