Hasta La Creative!

Os gringos, principalmente os americanos, adoram fazer jogos de luzes e enfeites exagerados em suas casas, quando o Natal se aproxima.
E a KFC (Kentucky Fried Chicken) resolveu premiar os donos das mais criativas decorações natalinas.
Lançou o KFC Festive Fanatics como objeto de promoção de um dos seus produtos que é, atualmente, o seu carro chefe, o Two Originals Meal.
Os americanos tinham até o dia 11 de dezembro para postarem seus vídeos com as imagens de suas criações no Youtube, ou fotografias no Flickr. Ao final, todo conteúdo deveria ser submetido no site da promo (www.kfc.com/traditions)
Doze finalistas foram julgados por uma cadeia de juízes que, de acordo com as regras, analisaram a “originalidade e criatividade” dos enfeites, e a “adequação a imagem da KFC”.
O vencedor da campanha KFC Festive Fanatics foi anunciado há pouco, e teve como recompensa 1 ano de Two Origianals Meal de graça + US$ 1.000,00. Nada mal para quem adora estimular e compartilhar a própria criatividade.

Veja uma das decorações mais criativas, feita por um participante da promoção:

(TrendHunter.com) When we talk about the most celebrated and sought-after women in the world, the sultry and seductive Angelina Jolie has to be part of that conversation. Indeed, the gorgeous actress and humanitarian will…

LONDON – The Body Shop has dropped Leagas Delaney as its retained ad agency as it moves all creative responsibilities in-house.

(TrendHunter.com) Kirsten Dunst recently won a restraining order against a man she says trespassed onto her property; this incident is perhaps the tamest in this collection of bizarre court cases and viral legal issues.…

LONDON – DLKW has created a multi-media campaign to support the launch of the new Vauxhall Insignia as it arrives in the UK.

Kit Kat is a nice brand from Nestle. One of my favourite ad from them is the viral video with the trader.
This time KitKat is offering us a break on their half wrapped bank. It works perfectly.

advertiser: Kit Kat Netsle

I really like the creative works for the sex industry.
Most of the time the ideas are really visual!
Like this one below for a new lubricant to be sure to penetrate everything everywhere.

advertiser: Control
agency: EURO RSCG WORLDWIDE, Madrid, Spain
Creative Directors: […]

LONDON – Whittard of Chelsea, the 122-year-old speciality tea and coffee retailer, is reportedly holding last-second talks with potential buyers to avoid entering administration.

The agency Cunning has built and installed a giant microphone in Berlin’s Hauptbahnhof.
I really like this kind of ambient media.

"You can’t bury a powerful question "

advertiser: BBC World
agency: Cunning

LONDON – E.ON is to review its £20m advertising account currently held by TBWA\London, which is expected to defend the account.