Hasta La Creative!

Public relations companies are all over the advertising industry’s turf these days. Look at Edelman who sometimes dictates creative. Sheesh. Despite advertising firms kicking their own PR divisions into gear (see Crispin Porter), the flow of capability does seems not to swing both ways.

Today’s example comes from Carmichael Lynch who won the Subaru account in October 2007. The agency sent out an email release to car blogs and automotive magazines about a 1968 Subaru 360 being placed in the agency’s Minneapolis office. Yeah. Not that interesting for starters, but it gets better in the way of major typos. First, the subject line includes the word Airbourn. Yeah. I know. Then, Carmichael Lynch goes on to ramble through a crappy copy and then, misspell the name a Subaru model. It’s Forester kids. Not Forrester. For shame.

Blogs are now writing about the misspellings rather than focusing on the (meager) press initiative. Sad. The entire email is after the jump.

More: Colle + McVoy Part with Mike Fetrow

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New Career Opportunities Daily: The best jobs in media

WPP, in a move to escape an impending British law that would jack up the taxes paid by corporations, is moving its headquarters to Ireland. For real this time, though this move has long been threatended . WPP would be following in the foot steps of other companies across different industries. Marty Sorrell is worried that WPP’s tax bill, which came to 204.3m pounds in 2007 would see a jump of tens of millions of dollars.

Meanwhile, WPP’s takeover bid for market research firm, Taylor Nelson Sofres, is in a bit of a state. While Sorrell received conditional approval from the European Commission, which hinges on a promise that the Television Audience Measurement section of the business is sold off. Meanwhile, TNS has continually fought back. They are rejecting the bid, while urging stockholders to do the same after WPP refused to offer a higher figure for shares. Still, 33% of share holders are down for the deal.

Marty is pulling out his version of Gordan Gekko. Let’s see how many other stock holders jump ship.

More: Money And The Big Boys

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New Career Opportunities Daily: The best jobs in media

Most people in advertising love Wieden + Kennedy.
Most people in advertising love Starbucks.

Apparently, the two don’t feel the love for each other.

Ad Age has the scoop:

“Wieden always felt like it was a one-way relationship,” said an executive familiar with the matter. “They felt like they presented a way to drive the brand forward, and Starbucks wasn’t receptive.” The agency wouldn’t comment beyond its statement from Mr. Wieden in announcing the resignation: “There are times when it just makes sense to part ways with a client,” he said. “In this case, this seems to be the best decision for both parties.”

Executives with knowledge of the situation said Starbucks was simply a very frustrating client for Wieden, an agency that other marketers have described as unusually honest in its communication with clients. Other agencies that have worked with Starbucks have felt frustration with the marketer too. Rich Silverstein, co-founder of Omnicom Group’s Goodby, Silverstein & Partners, which did two stints representing Starbucks, said much of the fault lies with the mercurial Mr. Schultz. “He does not appreciate advertising,” he said. “Any agency that comes in has one foot out the door already.”

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