How to Cope With a Scarcity of Interactive Talent
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Breakthrough interactive ideas come from the confluence of marketing and technology, where idea and execution amplify one another. The technology dimension is relatively new to the marketing discipline, and organizations are still casting about for a way to attract and retain good people through yet another filter. Neither a slowing economy nor large hiring pool will make the equation any easier for recruiting.
Sing the Nation releases animated ad
Posted in: UncategorizedLONDON – Sing the Nation, the community-based organisation set up to bring the nation together in song, has created an animated ad to encourage people to join in the event.
Virgin to air its first web drama across Living channels
Posted in: UncategorizedLONDON – Virgin Media Television has acquired the rights to US web drama series Prom Queen, which will become the first to air across its Living channels.
Fans flock to official Olympics site
Posted in: UncategorizedLONDON – Nearly one million Olympics fans are using the internet each day to access the official Olympics content online, according to data released by Nielsen Online.
Cartoon Movie Promos – Animated Vin Diesel for Babylon A.D. (VIDEO)
Posted in: UncategorizedCastrol soups up ad music for chart single
Posted in: UncategorizedLONDON – Motor oil brand Castrol is aiming to top the UK music charts with a single created using the familiar music from its 1980s and 1990s ads and named after its “liquid engineering” tagline.
Anti-Poverty group launches campaign
Posted in: UncategorizedLONDON – The European Anti-Poverty Network (EAPN) is launching an awareness campaign to highlight that is not just about lack of adequate housing.
Synchronized Motorbike Performance – 1950s Rome Police Celebration (VIDEO)
Posted in: UncategorizedFriendster offers multi-site applications as incentive
Posted in: UncategorizedLONDON – Friendster, the online social network, has started allowing users and programmers to create applications that work on its own and rival sites, as it bids to entice more traffic.
Plaid Reminisces, Anna Makes a Comeback, Google Minus Google
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– It’s the best of this year’s Plaid Nation tour! Diggin’ the chick who says plaid is God’s favorite color.
Murdoch pay package tops $27m
Posted in: UncategorizedLONDON – News Corporation chairman Rupert Murdoch’s pay fell by 14% last year, following a change in the company’s accounting practices.
Virgin Media to show ‘Prom Queen’ on TV, web and mobile
Posted in: UncategorizedLONDON – Virgin Media Television has bought ‘Prom Queen’, a US made-for-web drama consisting of 80 90-second long episodes, to show on its Living channel and website as well as on the Virgin Mobile portal.
10 Celebrities Who Fought Breast Cancer – From Christina Applegate to Kylie (GALLERY)
Posted in: UncategorizedBurning Man Transportation – The Dogsled (GALLERY)
Posted in: UncategorizedDraftFCB hires director of design
Posted in: UncategorizedLONDON – Draftfcb London has appointed Andy Day from Naked Communications as its design director.
Ladbrokes releases giant bingo balls in Liverpool for TV push
Posted in: UncategorizedLONDON – Ladbrokesbingo.com is rolling giant multi-coloured bingo balls around the streets of Liverpool as part of filming for a £3m TV ad campaign which airs next month.
Nokia links with Lonely Planet to offer phone-based maps
Posted in: UncategorizedLONDON – Nokia had joined forces with travel company Lonely Planet to sell maps and city guides to consumers who use its mobile phone handsets.
Fat Reinvention – Bald Fat Tom Cruise in Tropic Thunder (GALLERY)
Posted in: UncategorizedMotor show launches eight-part podcast
Posted in: UncategorizedLONDON – The motor show MPH featuring Top Gear Live has launched an eight-part podcast, made by production company Podcast Voices, to give fans a taster of show content and boost ticket sales.