Fiat: Sky, 2

Sky, 2

Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Director: Marcus Saulnier
Copywriter: Luiz Kanadani
Art Buyer: Érika Sartini
Photographer: Alexandre Salgado / Stock Photos
Illustrator: Big Studios
Published: July 2008

Fiat: Sky, 1

Sky, 1

Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Director: Marcus Saulnier
Copywriter: Luiz Kanadani
Art Buyer: Érika Sartini
Photographer: Alexandre Salgado / Stock Photos
Illustrator: Big Studios
Published: July 2008

Marvelon: Moon

Moon

One month’s persistence, one night’s happiness.

Advertising Agency: Handsome Creative, Shanghai, China
Creative Director / Art Director: Handsome Wong
Copywriters: Sun Fengtao, Zhang jingxian
Photographer: Yu Wenhao

Red Cross: Arm

Arm

Voluntary donation, rewarding contribution.

Advertising Agency: Bill&Handsome Creative, Shanghai, China
Creative Directors / Art Directors: Handsome Wong, Bill Bo
Copywriters: Sun Fengtao, Zhang jingxian
Photographer: Eric Zhang

Hegyalja Music Festival: Flowers

Flowers

A nationwide promotion for a music festival’s green credentials. We built a promotion get people to go and plant flowers illegally in towns across Hungary for a free ticket to the festival. We had 11,000 unique visitors to the microsite (http://www.zoldvadmuvelet.hu), nationwide press, and 63 teams of people who joined the promotion to go guerilla gardening. Above is recruitment poster and some user generated shots. It was created 1 year before the Adidas Grun project.

Advertising Agency: Raygun, Budapest, Hungary
Creative Director / Art Director: Alex Poulson
Copywriter: Zsombor Pal
Released: June 2008

WWF: Chopsticks

Chopsticks

Advertising Agency: Advantage Advertising, Jakarta, Indonesia
Creative Director: Rajesh Menon
Art Director: Alvin Daniel
Copywriter: Budi Nugroho
Released: June 2008

Hyundai Accent: More brightness, 3

More brightness, 3

Advertising Agency: Desyatka, Kyiv, Ukraine
Creative Director: Yuriy Horbachevskyy
Art Directors: Yuriy Horbachevskyy, Alexander Arkhinos
Photographer: Andrey Lobov
Retoucher: Oleg Homrach
Published: July 2008

Hyundai Accent: More brightness, 2

More brightness, 2

Advertising Agency: Desyatka, Kyiv, Ukraine
Creative Director: Yuriy Horbachevskyy
Art Directors: Yuriy Horbachevskyy, Alexander Arkhinos
Photographer: Andrey Lobov
Retoucher: Oleg Homrach
Published: July 2008

Hyundai Accent: More brightness, 1

More brightness, 1

Advertising Agency: Desyatka, Kyiv, Ukraine
Creative Director: Yuriy Horbachevskyy
Art Directors: Yuriy Horbachevskyy, Alexander Arkhinos
Photographer: Andrey Lobov
Retoucher: Oleg Homrach
Published: July 2008

Career Junction: Wardrobe

Wardrobe

Put your skills to better use.
Advertising Agency: TBWA\RAAD Middle East, Dubai, UAE
Creative Director: Nirmal Diwadkar
Copywriter: Abraham Varughese
Art Directors: Sakib Afridi, Amritraj Gupta, Rishi Chanana
Photographer: Kundan Raut
Illustrator: Amritraj Gupta
Via: mediaME

Career Junction: Grocery list

Grocery list

Put your skills to better use.
Advertising Agency: TBWA\RAAD Middle East, Dubai, UAE
Creative Director: Nirmal Diwadkar
Copywriter: Abraham Varughese
Art Directors: Sakib Afridi, Amritraj Gupta, Rishi Chanana
Photographer: Kundan Raut
Illustrator: Amritraj Gupta
Via: mediaME

Career Junction: Gardening

Gardening

Put your skills to better use.
Advertising Agency: TBWA\RAAD Middle East, Dubai, UAE
Creative Director: Nirmal Diwadkar
Copywriter: Abraham Varughese
Art Directors: Sakib Afridi, Amritraj Gupta, Rishi Chanana
Photographer: Kundan Raut
Illustrator: Amritraj Gupta
Via: mediaME

A life lived vicariously through spam – malspam headlines are a great source for laughs.

It is Malspam – fake news headlines tempting you to click something you shouldn’t and forcefeeding your PC an .exe file that can do bad bad things. The Malspam campaigns began somewhere in June, but haven’t dropped off much since from what I can tell.

However, their headlines provide endless laughs! On adlist we’ve amused ourselves by showing off the funniest headlines we’ve gotten – can you top any of these? There’s a few key players often mentioned, Paris Hilton & Britney Spears reign supreme in the gossip-girl corner, while Bush and Cheney only show up rarely, sometimes even with either Paris or Britney.

Lets see what she’s been up to lately, shall we?
“Paris Hilton Had Sex With Aliens” – you know, if we ever get confirmation that there is extraterrestrial life out there, I bet we’ll get it in this way.

“Bisexual Paris Hilton likes Bush & Dick” we know that already, oh, did they mean George Bush and Cheney?

A few days later it appears she was feeling sinful, thus: “Paris Hilton Becomes Nun”

The by far scariest one yet, however, has to go to “Paris Hilton to Operate New Atom Smasher”. We can’t trust her to operate a car people.

Former Pop-diva Britney is repackaging old tricks it seems:

Britney: My Vagina Made Me Shave My Head – I’m trying very hard not to picture that. I don’t want to know how that worked. What holds the razor?

“Britney Spears pregnant with antichrist” – I thought she already did that?

The “MSN Breaking News”-spam or CNN.net-spam usually revealed itself in their headlines choice of words. For example:
“MSN Breaking News: Iran Kicks America in the Nuts” – the nuts folks. Well, America does have it’s fair share of nuts, I guess.

Of course, we can’t escape Paris even here:
“msnbc.com: BREAKING NEWS: Paris Hilton Considered For Mother Teresa Role” – if there is a god he would smite us all for that.

This one is really good: “msnbc.com: BREAKING NEWS: Mike Tyson To Fight Michael Jackson” – what kind of fight? Who can sound most like a little girl? Will Tyson eat Jackson?

Politics and patriotism is always a big click-puller – therefore we get: “New National Anthem Proposed by Bush”

But then the “bizarre” headlines might get you to – how about: “Man killed by flying cocktail glass” – I swear it wasn’t me.

Some people are crazier than others.
“S.D. man pleads guillty to harassing deeer” – I wonder what he did to that deer. “Hey doe-eye, you’re looking fine today!”

Also – rock out to my home country “Swedish princess slaps town florist”. Yeah, even our royals are crazy, that could totally happen.

” Facebook under attack by clones” – if only!

Now, my personal favorite because it is wrong on so many levels.

” Scientiists iisolate animal fart gene”

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Pepto Bismol: Love

Love

Advertising Agency: LAPIZ Hispanic Marketing, Chicago, USA
Executive Creative Director: Laurence Klinger
Creative Directors: Jose Funegra, Jose Rivera y Pierola
Copywriter: Jose Funegra
Production Company: Landia
Director: Agustin Alberdi
Account Director: Pablo Miro
Planner: Enrique Marquez
Account Supervisor: Elizabeth Papasakelariou
Account Executive: Amanda Saenz
Agency Producer: Itzie Molini

USA Water Polo: Intense

Intense

Advertising Agency: Kinetic, USA

USA Water Polo: Sharks

Sharks

Advertising Agency: Kinetic, USA

USA Water Polo: Chlorine

Chlorine

Advertising Agency: Kinetic, USA

Direct marketer Hopkins to appear on ‘The Secret Millionaire’

LONDON – Tonight’s episode of ‘The Secret Millionaire’ features Carl Hopkins, who made his money from direct marketing agency JDA, posing as a community warden in a mining town.

GSD&M CD creates phony gmail account in ECD’s name – gets fired.

Yikes, mediaspy has some hot gossip – as the story goes, a CD created a gmail account in the name of ECD Mark Taylor, and used it to ask employees opinions about the work, salary and other issues. Well, he forgot that pretending you are someone that you are not is actually called fraud and it is further rumored that Roy Spence, GSD&M’s president and founder, “called in a political favor and got a warrant through the local U.S. Attorney’s office” to find out who sent that email. How very Sopranos, except you know, legal.
The email-faking CD was tracked via their IP# and now there’s a photo of them at the front desk stating “No admittance”. Youch!

Well let that be a lesson to you all – gmail does not mean “anonymous and totally untraceable and it never did.

The little birdies are saying this to the Agencspy:

“It was a dumbass [sic] idea, to say the least, and nobody knows why the guy/gal did it — what he/she was trying to find out. Maybe he/she thought he was underpaid. More likely, he/she felt like his/her job was one the lone. He/she’d been on the chopping block before but was rescued by one of the founders.”

It’s not clear which CD it was, or what exactly was said in that email to piss everyone off that much – I’m sure we’ll hear more on this story.

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McD’s Teaches Kids How to Trash Talk

Yes I’m up way later than I should be considering I have an early morning meeting, but I dvr’d the Olympic closing ceremony and want to get through it before I go to bed. I saw this McDonald’s commercial done by DDB and laughed out loud. Nice way to say “In yo’ face” to the opposing team. Funny, smart, memorable. It’s a good one.

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