Hasta La Creative!

Finger lickin’ good

Advertising Agency: Ogilvy & Mather, Gurgaon, India
Creative Director: Titus Upputuru
Art Director: Jitendra Kaushik
Copywriter: Titus Upputuru
Illustrator: Charan Singh
Photographer: Bharat Sikka

Finger lickin’ good

Advertising Agency: Ogilvy & Mather, Gurgaon, India
Creative Director: Titus Upputuru
Art Director: Jitendra Kaushik
Copywriter: Titus Upputuru
Illustrator: Charan Singh
Photographer: Bharat Sikka

(TrendHunter.com) The Osim Nioi alarm clock is unlike other clocks which rely on sound to wake us up. It uses a choice of up to three fragrances, like the aroma of baking bread, to help us get up in the morning.

Unlike…

We are throwing a small party between friends, excuse us in advance for any noise caused. Your upstairs neighbors. Notting Hill Carnival. August 24 and 25.

Advertising Agency: leg., Paris, France
Creative Director: Gabriel Gaultier
Art Director / Illustrator: Nicolas Denis
Copywriter: Fredérick Lutgé
Published: August 2008

More Football, less co-owners’ meetings.

Advertising Agency: Publicis Impetu, Montevideo, Uruguay
Creative Directors: Mario Taglioretti, Esteban Barreiro
Art Director: Joaquín Rodríguez Frau
Copywriters: Germán La Gamma, Roberto Genta
Published: July 2008

It’s ugly as hell. Good thing you are returning it tomorrow then.

Campaign for car rental company that specializes in letting out wrecks.

Advertising Agency: La Familia, Copenhagen, Denmark
Creative Director / Art Director: Hans Troldahl
Copywriter: Thomas Norgaard
Published: July 2008

Why visit your mother-in-law in a fancy car? You don’t care much for her anyway.

Campaign for car rental company that specializes in letting out wrecks.

Advertising Agency: La Familia, Copenhagen, Denmark
Creative Director / Art Director: Hans Troldahl
Copywriter: Thomas Norgaard
Published: July 2008

The sound of the city goes boom, for real, as you turn
the corner and hear… the rush of action, ain’t no time
for relaxin’ Jackson, just move and groove to the bass
line smooth, or ruff cuts the face of those who stop
and stare at traffic lights, red green go, spins spacial
motifs, breaks down movement, light, and fragrance
of sound through crowded streets, pitter patter of a
million feet, zig zag cross over and repeat and repeat
and repeat. Can I get a rewind. The sound of the city
goes boom, for real, vibration and zeal peel back the
mask of the unsung arterial funk, coursing through
vascular tunnels, a whirling twisted vortex of symphonic
funnels rising above never ending over space sensations
and time waves over days and nights, blinking neon lights,
sizzle and spark after dark, high pitch screech, drums beat
on corners, pots and pans, cars trucks and vans all with
their own plans, sports fans in the stands, munching on
good and plenty, hey man can I get a penny, if any, is the
hymn of the concrete chorus of many, bursting with a
sonic manifest destiny of energy, expansive bold ready
for anything and everything, city wide, moving in and out
of control. The sound of the city is in your soul.

Overall winner, round 3 theme – City Sounds, Hugocreate International contest. Over 3000 entries. The Ad poster was created using original poetry by Adam Mathew Lipton.

Advertising Agency: Fuelstation, Madrid, Spain
Creative Director / Art Director / Copywriter: Adam Mathew Lipton
To be published: September 2008

(TrendHunter.com) Nulla is Italian for “nothing,” which aptly describes this concept minimalist bike. The most obvious omissions are the spokes of the wheels and the familiar bike chain. It’s the lack of hubs and much of…

(TrendHunter.com) Despite the best efforts of the current US administration, the green economy is still taking off. Where the US government failed (and failed miserably) the venture firms saw a great opportunity and so…