Hasta La Creative!

LONDON – WWF-UK has launched a digital poster campaign highlighting today’s banning of a ‘greenwashing’ ad by Shell.

A documentary film about truck drivers is being underwritten by a division of the Navistar International Corporation to help promote a new long-haul truck.

For all athletes competing in the Olympic Games in Beijing, the experience and honor that comes from representing their country on this international stage will last a lifetime. They will become heroes at home and perhaps worldwide. For some athletes, particularly the photogenic ones, the recognition will turn into something more — celebrity.

The news and information publisher reported slower revenue growth in its key Markets division as the U.S. credit crisis took a heavy toll on global investment banks.

When Home Depot announced a couple of years ago that they would sell ad space on their site (press release), a lot of people thought it was a very interesting case of an advertiser turning into a media company. Here’s a case of another company capitalizing on all that traffic to its brand site. Being a new dad takes you to all sorts of previously unexplored online destinations (and also explains the interruption in postings on this blog), so last night I found myself on Pampers.com and saw — gasp! — the very familiar AdSense ads and occasionally a few Google-served banners (one that I remember was for Staples). The site even has its own advertising policy. Assuming that the site gets 1.5M monthly uniques (Compete data) and, say, 3M pageviews, a click-through rate of 1%, and gets 25 cents for each click, Pampers.com generates $75K $7.5K in AdSense revenue each month. It’s a half of a drop in P&G’s bucket, of course, but it will buy the site team a round or two of beers each month.

The Candie’s fashion brand teamed up with teen starlet Hayden Panettiere to create a highly stylish music video for her latest hit song, “Wake Up Call.”

The music video doubles as a multimedia supplement…

(TrendHunter.com) These digitally altered images are one artist’s vision of what today’s most popular celebrities would look like in the year 2040.

The gallery includes stars who are young and fit now, like Paris Hilton,…

(TrendHunter.com) The Candie’s fashion brand teamed up with teen starlet Hayden Panettiere to create a highly stylish music video for her latest hit song, “Wake Up Call.”

The music video doubles as a multimedia supplement…

(TrendHunter.com) Haven’t you always wanted to get your hands on a 1992 Dodge Ram police van? No? Well even if it’s never crossed your mind before, PropertyRoom.com is giving you the chance to make it happen anyway!

The…

The…

(TrendHunter.com) When I was in prison, they only let us use liquid soap because we were always carving up the bar soap into shivs. Now I realize they hired the best soap carvers and some state pen is making a fortune selling…