Mark Timms Tries Improving on Indy Super Bowl Ad Idea

Mark Timms is creating what he calls “the first independent Super Bowl Commercial.” He is appealing to the world at large for creative ideas and sponsorships. Check out the stars of the ad. (Don’t worry, you won’t know any.)…

Cracked Posts List of Seductive Ads for Crap Items

Cracked.com posted a list of the 10 Most Laughably Misleading Ads. It’s scored 3439 diggs so far. The description: “So you’re an inventor, and you’ve just created a product that actually sucks quite a bit more than the ones…

EDF Energy recycles film clips for green TV campaign

LONDON – EDF Energy has created a TV ad made entirely from ‘recycled’ film clips, as part of a cross-media marketing campaign to promote its commitment to reducing carbon emissions.

Newspaper Society appoints Millward Brown for research study

LONDON – The Newspaper Society has appointed Millward Brown to run a six-figure research project following a three-way pitch against Future Foundation and Sparkler.

Times launches health and fitness Web 2.0 community

LONDON – The Times is launching a social media and community website called The Times Health Club, which will help readers improve their health and fitness.

Weather Channel and weather.com are put up for sale

NEW YORK – The Weather Channel and its associated website weather.com have been put up for sale and could attract bids in the region of $5bn.

Lacoste loses crocodile logo battle with dental firm

LONDON – Lacoste, the French sportswear brand, has lost a second court case to prevent a Gloucestershire dental surgery from using a crocodile as its logo.

US chat show hosts back on air as writers continue strike

LONDON – US late-night television shows including NBC’s ‘The Tonight Show with Jay Leno’ and the ‘Late Show with David Letterman’ on CBS, have returned to air despite the continuing writers’ strike.

ITV1 to screen UK version of Law and Order

LONDON – ITV1 is understood to be close to commissioning a UK version of hit US crime series ‘Law and Order’, to take the new 9pm weekday drama slot created by the return of the ‘News at Ten’.

Yili hands outdoor planning to Heartland

SHANGHAI – Heartland Media has secured out-of-home media planning duties for dairy giant Yili.

Beatles songs owner moots use in advertising

LONDON – Sony/ATV Music Publishing, which owns the rights to The Beatles’ back catalogue, is inviting offers to use the band’s hits in ads.

MC Hammer launches music video sharing website

LONDON – US rap artist MC Hammer is to launch a user generated music video sharing website, in an attempt to rival YouTube as an online hub for dance and rap videos.

BBH reveals first work after ITV reappointment

LONDON – ITV has launched the first campaign through its new agency, Bartle Bogle Hegarty, with print work for the new interlinked dramas ‘Moving Wallpaper’ and ‘Echo Beach’.

Gartshore closes advertising business

SINGAPORE – Local independent agency Gartshore & Associates, run by ex-Batey account director Bill Gartshore, is scaling back its business to focus on publishing.

HPB pitches US$3.5 million account

SINGAPORE – Singapore’s Health Promotion Board (HPB) has issued an open tender for its estimated S$5 million (US$3.5 million) advertising account.

HPB pithces US$3.5 million account

SINGAPORE – Singapore’s Health Promotion Board (HPB) has issued an open tender for its estimated S$5 million (US$3.5 million) advertising account.

Crush Malaysia appoints PR director

KUALA LUMPUR – Crush Communications has appointed Sreejit Pillai (pictured) as its public relations director in Malaysia.

Links for 2008-01-02 [del.icio.us]

Happy New Year George

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Hat tip to High Jive

New Year’s Eve around the World


 

I’ve been kind of M-I-A around here due to vacational issues, so I haven’t been able to greet evryone properly for the New Year that just went by.
 
That’s why in an apologie-like kind of way I want to leave with these few visual testiomonies of the celebrations for New Year 2008.
 
First is a compilation made by TrendHunter consisting of 8 videos of the festivities in such diverse locations as Dubai, New York, Hong Kong and Sydney.
 
The second is a more curious one. A series of 360 degrees panoramic views of different events. Among others you’ll find images of Copa Cabanna, London, Taipei and Rio de Janeiro, just to mention a few.
 
I sincerely hope this year is full of success for everyone and brings many learnings and new experiences.
 
A big hug for everyone swinging by this website.