Jan
15
WPP Prepares for Brexit, Acquiring Portugal Shop
Posted in: Uncategorized
Amid the specter of Brexit, WPP is strengthening its European presence with the acquisition of Portuguese creative agency Bomptempo, Anahory & Ralha.
The agency is merging with Ogilvy & Mather Portugal to create BAR Ogilvy, which will be run by BAR’s three founders, Jose Momtempo, Diogo Anahory and Miguel Ralha.
BAR’s clients include Sagres, Nespresso, and TAP Air Portugal. It was founded in 2009 and revenue for 2016 were $3 million.
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