Dec
11
WPP foresees job cuts as it shifts its strategy: Tuesday Wake-Up Call
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for “Ad Age” under “Skills” in the Alexa app.
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WPP is embarking on what it calls a three-year plan of “radical evolution” to turn around its performance. The ad giant also confirmed reports of a net reduction of 2,500 jobs over three years; that’s about 1.9 percent of its global workforce of around 134,000 people.
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