Mar 16

WPP Becomes the Latest Ad Agency Giant to Partner With Reddit

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Reddit continues to link up with advertising industry holding companies, revealing a multiyear commerce advisory partnership with WPP Wednesday. The WPP pact joins the platform’s recent agreements with Omnicom Media Group, Tinuiti and IPG Medabrands. The partnership will be led by Reddit’s global agency development team and let the platform tap into commerce and technology…

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