Wiener: Always In

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Wiener

Show that WIENER, the first Austrian life-style magazine for men, founded in 1979, named after Vienna, always has been and will be up-to-date.

Idea: WIENER was challenging all the years because of its unique, uncensored, polarizing reports and imagery – and therefor overcharging lots of people with its content. Therefor the content itself would be the best promotion for the magazine.

Task: Show that WIENER, the first Austrian life-style magazine for men, founded in 1979, named after Vienna, always has been and will be up-to-date.

Idea: WIENER was challenging all the years because of its unique, uncensored, polarizing reports and imagery – and therefor overcharging lots of people with its content. Therefor the content itself would be the best promotion for the magazine.

Advertising Agency:Heimat, Vienna, Austria
Creative Directors:Georg Feichtinger, Christoph Pausz
Art Directors:Georg Feichtinger, Simon Pointner
Copywriters:Christoph Pausz, Robin Kappacher
Photographer:Dieter Brasch
Graphic Designer:Christina Pribitzer

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