Jan
01
Why Is Hard News a Hard Sell for Advertisers?
Posted in: UncategorizedRob Norman
Newspapers and news magazines’ print editions are fading. Their readers are literally dying. Other industries have new demography and geography to conquer, but no new generation is acquiring a breakfast-table habit that has persisted for 200 years — even in Myanmar, where 12 daily newspapers have started since the start of political reform, only three survive.
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