Hasta La Creative!

The image most people conjure up when they think of a startup founder is that of a lone coder hacking up a storm from their dorm room or tiny San Francisco apartment. While there might be more than a little truth to this notion, it’s not always so.

Creatives with little to no engineering background are increasingly building and operating the next big thing in software and cloud-based apps. A prime example is Airbnb, one of the most highly valued private U.S. technology companies. Its founders: two design grads from Rhode Island School of Design.

Building things that people want

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