Where the Real Money Is Going in Online Advertising


For all the hand-wringing over automated ad buying systems and mobile devaluing publishers’ real estate, a number of online properties can still fetch top dollar.

The below premium placements, sourced from media buyers and sellers, span the tried and traditional to the new and so-called “native,” but industry executives identified one commonality across all cited: the ability to attract sizeable audiences and justify substantial spending.

YouTube

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