Watch the Weekend's New TV Ads From Adidas, Chevrolet and More
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Chevrolet plays up its partnership with the new “Transformers” movie, arriving this Friday to reportedly kick off a new trilogy, while Subway turns a customer request, “pile it on,” into a song. And Adidas brings a fun World Cup-themed spot starring David Beckham and friends to TV (spoiler: stuff gets smashed!); Creativity recently previewed it and made it an Editor’s Pick.
As always, you can find out more about the making of the best commercials on TV at Ad Age’s Creativity.
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