Watch the Newest Ads on TV From Motorola, JC Penney, Macy's and More
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from 10 million smart TVs. The ads here ran on national TV for the first time yesterday.
A few highlights: JC Penney is promoting a Black Friday sale — but don’t panic, it’s a “Black Friday in July” thing, not an insanely premature ad for the post-Thanksgiving Black Friday. (For some context on the retailer, see Adrianne Pasquarelli’s post from earlier today: “Walking the Tightrope: Delicate Balancing Act For JC Penney’s New CMO.”) Macy’s hypes its Big Home Sale with markdowns as high as 60%. And Motorola introduces the new Moto Z with “Moto mods” that let you modify/customize your phone to your liking.
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