Jan
05
Watch the Newest Ads on TV From L'Oreal, DirecTV, HomeLight and More
Posted in: Uncategorized
Every weekday, we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than seven million smart TVs. The ads here ran on national TV for the first time yesterday.
A few highlights: DirecTV hypes the “unprecedented detail” and “vivid clarity” of its 4K HDR (“the industry’s most immersive format”) transmissions of NBA games. L’Oral promotes its new True Match Lumi Glotion product with a little help from Elle Fanning. And HomeLight says that you can “find your super agent right now” using its real estate agent search engine.
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