Walmart Responds to Amazon's 'Prime Day' With Sales Event, Pointed Barb


Walmart is responding to rival online retail giant Amazon’s “Prime Day” on Wednesday with discounts on more than 2,000 online goods.

The move capitalizes on the surge of online shoppers expected this week as Amazon touts “Prime Day,” which is only available to members who pay $99 annually. Walmart seized on that fee in announcing its own sale.

Walmart’s President and CEO Fernando Madeira wrote in a blog post Monday morning, “We’re standing up for our customers and everyone else who sees no rhyme or reason for paying a premium to save.”

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