Hasta La Creative!

Walmart just revealed its marketing campaign for its new membership program, Walmart+. The campaign was inspired by the core value proposition of Walmart+, which is to help customers put more time back in their day.

When Walmart asked its customers what they would do if they had back some of the time they spend shopping, they unanimously said they’d spend it on the things that really matter to them – like spending time with their family and friends. Walmart’s new campaign beautifully illustrates just that. It shows how despite our differences, Walmart+ enables us to do more of what matters most to all of us – spending time with loved ones.