Wall's 'Talking Dog'

The advertising agency McCann Erickson introduced the Wall s dog in 1993, motivated by the talking dog from Sunday Night s TV show That s Life . His first ad saw his owner try to teach him to say “sausages”, but he only says “Wall s”. The dog is brought back to life by Saatchi Saatchi in a series of ads that show men expressing their affection to their loved ones through the dog.
In this advert, a man thanks his wife for serving him sausages for tea by giving her the miniaturized dog called Alan, who plays an electronic keyboard and raps in the style of The Streets.
The ad was written by Dan Warner and art directed by Andy Vasey and the director was Andy McLeod through Kirsty Dye. The ad won a Gold Award 2012 at the British Arrows.

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