Hasta La Creative!

By itself, a Smartphone is only an expensive piece of plastic. Only with a powerful network it becomes an extraordinary device. And how does a smartphone get its power? Excatly, you insert the correct SIM card. At best, a Vodafone SIM card. What will happen then, and what power the Vodafone network brings, is being experienced by a young man in a spectacular TV ad.

Advertising Agency: Jung von Matt/Alster, Hamburg, Germany
Executive Creative Director: Goetz Ulmer
Creative Director: Andres Blumenthal, Simon Hiebl
Art Director: Pavel Bondarenko
Copywriter: Heiner Twenhaefel
Director: Sebastian Strasser
Account Director: Rene Requardt
Production: Radical Media, Berlin
Post Production: Time Based Arts, London