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Ubisoft

UBISOFT & BUZZMAN PRESENT: “I AM THE FART“. BECOME THE OFFICIAL FART OF SOUTH PARK THE FRACTURED BUT WHOLE’S VIDEO GAME. What if you became the hero’s official fart of the next Ubisoft video game? To mark the release of The Fractured But Whole, Ubisoft and its agency Buzzman invite the entire world to participate to « I am the fart », the first international fart contest. In The Fractured But Whole, the player has a super power allowing him to fight his ennemies and to travel through time. This power, symbolized by a fart in the game, is a real harmful destruction weapon. After having launched the Nosulus Rift a year ago, which offered the players an innovative and olfactory immersion, Ubisoft returns with a unique hearing experience, involving the fans directly into the game’s creation. Want to join in? You just have to upload a video of you in action on the dedicated website: iamthefart.com between October 2nd and October 16th. A jury composed of Mr. Methane and members of the Ubisoft and South Park studios, will elect the big winner who will get to go to San Francisco to record his sound signature at Ubisoft studios. For the official launching of the first international farting contest, a satirical online lm recapturing the codes of TV talent shows, will be on air from October 2nd, followed by the online release of the iamthefart.com website. Results will be revealed on the contest official website and on Facebook and Twitter on October 23th. More information on The Fractured But Whole available on www.southparkgame.com READY, SET, FART

Advertising Agency:Buzzman, Paris, France
President and Executive Creative Director:Georges Mohammed-Cherif
Vice President:Thomas Granger
General Director:Julien Levilain
Creative Directors:Louis Audard & Tristan Daltroff
Artistic Director:Louis Audard
Copywriter:Tristan Daltroff
Assistant Artistic Director:Edouard Jacquelin
Head Of Account:Thomas Crouzet
Strategic Planner:Clément Scherrer
Head Of Digital Innovation:François Phan, Christelle Pereira
Head Of Tv Production:Vanessa Barbel
Tv Producer:Benoit Crouet
Head of PR & Communication:Ame?lie Juillet
PR & Communication Assistants:Kenza Bennani, Julie Claeyman, Suzanne Langlais
Digital Studio:Merci Michel
Tv Production:Benoit Crouet
Production:Sovage
Sound Production:Schmooze
Director:Julian Nodolwsky
Producer:Franck Annese
Animation et Motion Design:Theo Berdrin