Aug
01
U.S. Adults Now Spending More Time on Digital Devices Than Watching TV
Posted in: UncategorizedAmerican adults this year will for the first time spend more time each day using digital media than watching TV, according to a new report by eMarketer.
Adults in the U.S. are averaging five hours and nine minutes daily with digital media, up from four hours and 31 minutes last year and three hours and 50 minutes in 2011. The amount of time they spend watching TV has essentially stayed flat in that time period. It was pegged at four hours and 31 minutes this year, down slightly from four hours and 38 minutes in 2012.
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