Mar
16
Twitter Is Ready to Pitch Advertisers at Digital NewFronts
Posted in: Uncategorized
Twitter is making a formal entry into the world of digital video with a NewFronts event this year.
The messaging-media company announced it president a lineup of digital shows present advertisers in May, the first time it will join the annual Digital Content NewFronts.
“We have made major investments in video over the past few years, and being able to present the breadth, depth and quality of that content at the NewFronts is the ultimate culmination of those efforts,” said Matthew Derella, Twitter’s VP of global revenue and operations
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