Apr
04
TV Feels the Heat from Google and Facebook
Posted in: UncategorizedCategory: Beyond Madison Avenue
Summary: About a year ago, Bryson Gordon was emptying a box of his mom’s old things when he uncovered a document from a bygone era in advertising: an ad sales research report from 1963, written by his mother when she worked at BBDO in San Francisco. Written for an orange-soda client, the report summarized the impact…
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