The value of emotional ads: why dancing ponies and singing kittens are here to stay

Three’s moon-walking pony and the McVitie’s kittens may seem bizarre, but their emotional impact is worth a thousand words and it is a trend that is here to stay, argues John Kearon, chief executive of marketing and brand consultancy BrainJuicer.

No Responses to “The value of emotional ads: why dancing ponies and singing kittens are here to stay”

Post a Comment