Jun
10
The Top 125 DTC Brands Spent $3.8 Billion on TV Ads Last Year
Posted in: UncategorizedAs direct-to-consumer brands mature and look to scale, they are turning to television advertising more than ever, according to a new report from the Video Advertising Bureau (VAB). The report, which synthesizes information from 125 top DTC brands representing 52 different categories, found that DTC brands included in the study spent 60% more on television…
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