The last call after the last call / L’originalité manque à l’appel?

THE ORIGINAL?
Transplant Corporation « The Last Call » – 2017
« A phonecall you make while still alive that
your family receives before making the choice »
Source : Cannes Lions Health Bronze
Watch the Case Study (Vimeo)
Agency : Raya Santiago (Chile)
LESS ORIGINAL
Organ Sharing Registry « Hear My Last Wish » – 2024
« A platform that allows organ donors to express their
wishes to loved ones when they’re no longer here »
Source : Abodo Magazine
Watch the Case Study (YouTube)
Agency : Publicis Group (Taiwan)
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