Hasta La Creative!

Leo Burnett Bangkok with Thai Health Promotion Foundation encourage people to stop wasting time drinking and get to work for a better life instead. During hard times, while many people are hustling doing extra jobs and putting in more work to strive for a better life. Thai Health Promotion Foundation concerns that drinking may prohibit many people to use their full abilities to work efficiently, and also sees that drinking consumes up big chunk of people’s time that they could be spending working for a better living condition. Leo Burnett Bangkok came up with a dynamic, fun and simple TVC aiming for people to see how easy and more worthy it is to make a quick life turnaround, if they just replace the alcohol bottles in their hands with different working tools and put them to work, spending time wisely to gain more money instead of wasting time and money being drunk.