Feb 13

Super Bowl Spot for Nike’s Air Is a Slam Dunk for Prime Video’s Streaming Strategy

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Movie studios have made a triumphant return to the Super Bowl in 2023–but streaming services are determined to keep a foothold in the space. Amazon Prime Video ran a 60-second spot in the third quarter of Sunday’s Big Game for its upcoming film Air. Unlike the majority of the streaming service’s releases, fans of the…

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