Super Bowl alert: Let the games begin


Hello Super Bowl junkies,

I’m Jeanine Poggi, Ad Age’s senior editor, kicking off our countdown to Super Bowl LIII. I may not know everything about which teams are in contention to battle it out on Feb. 3 from Mercedes-Benz Stadium in Atlanta, Ga., but what I do know are the commercials. In the weeks leading up to the game, Ad Age will be bringing you breaking news, analysis and first looks at the high-stakes, big-game commercials — all in our Super Bowl Alert newsletter. This is the first edition. Sign up here to get it delivered to your inbox.

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