Jan
23
Super Bowl ad suspense, Viacom's streaming plans and 'Dry January': Wednesday Wake-Up Call
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for “Ad Age” under “Skills” in the Alexa app.
What people are talking about today
Good morning! We’ve got some new Super Bowl ad teasers to analyze and ponder. First, from M&Ms, we’ve got a scene with actress Christina Applegate locked out of an SUV and getting seriously annoyed, Ad Age’s Jessica Wohl writes. What does the scene have to do with colorful chocolate candies? Not sure. In Avocados from Mexico’s teaser, star of stage and screen Kristin Chenoweth gives dogs a voice lesson (why singing dogs?) while eating avocado toast (OK, we get that part.)
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