Study Shows That LGBTQ Inclusion in Ads Benefits Brands and Boosts Visibility

Consumers who have been more exposed to LGBTQ people in ads, films and TV are more likely to accept them, according to a new study from CPG manufacturer Procter & Gamble and the media advocacy group GLAAD. The study, based on survey data from over 2,000 non-LGBTQ U.S. adults, found that viewers exposed to media…

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