Hasta La Creative!

McCann chief creative officer/chairman global brands Linus Karlsson, one of the many talented Swedes in the advertising industry, left his native land in 1990 to come to the U.S. Before joining the agency in 2011 to lead its creative department, Mr. Karlsson worked at Fallon Minneapolis alongside partner Paul Malmstrom, with whom he later co-founded Mother New York. While only close friends and family might know that he also has a secret hobby, knitting, there are a few other things most people don’t know about the creative leader.

This is the first in a new Creativity series about things you might not know about adland’s creatives.

1. He’s named after Linus in “Peanuts.” His parents loved cartoons and were going to name him

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