Simpli.fi Now Valued at $1.5 Billion Following Blackstone Deal

Ad tech continues to lure investors’ ad dollars with mergers and acquisitions plus public flotations in the space gathering pace with Simpli.fi the latest outfit to exit. Top line Private equity firm Blackstone has today announced an investment in Simpli.fi in a deal that values the demand-side platform at $1.5 billion. The deal comes four…

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